Google: Gmail

  • Email shines even brighter with Gmail and Google Wallet

    … of digital marketing — a user’s email address is the key to digital identification across all channels. Your email address is what you use to log into your device — desktop, tablet, phone — as well as apps, websites and accounts. When you buy a new device, the first thing Android or iOS/Apple asks after you choose your language is your email address…

    Marketing Landin EMail Google- 24 readers -
  • Gmail finally supports responsive design: Answers to 4 burning questions

    … Gmail started rolling out support for CSS media queries across its email clients around midnight last night, following through on the September 14 announcement that it would support responsive design later in the month. With these media queries, email designers will be able to specify different display styles based on things like width, screen…

    Marketing Landin EMail Google- 14 readers -
  • 3 things every PPC beginner needs to try

    … money will be better spent. 2. Create a Gmail Ad campaign Do you have competitors? Do your customers use a certain set of tools or solutions that make them a good fit for your product? I’m here to tell you that running Gmail Ads might just be the most effective branding campaign you run. It can be confusing to start, since most how-tos simply…

    Search Engine Landin Paid Search SEO Google- 25 readers -
  • Gmail Ads: Email marketing without the emails

    … to you with these campaigns and look at performance from some real-life examples. The basics With more than 900 million active Gmail users worldwide, it’s little surprise that Google saw an opportunity for targeting them. This targeting took the form of Gmail Ads (or Gmail Sponsored Promotions, as they were originally called). Advertisers were now…

    Marketing Landin Display EMail Google- 16 readers -
  • Gmail Ads: What’s New (And Not New) With This Native Ad Type

    … Audiences and “In Market Audiences” are not available targets within Gmail Ads and likely will not be in the future, due to regulations around personally identifiable information related to email marketing. You can approximate a remarketing audience by targeting your own domain, effectively remarketing to your email subscribers and/or past purchasers. You…

    Susan Waldes/ Marketing Landin EMail- 32 readers -
  • Gmail Messages Now Showing Up In Google Searches

    … Since Google released its new Gmail “Inbox” feature last week, reports that Gmail users can now get to their Gmail Inbox by doing a Google Now or web search. According to, the following search terms resulted in Gmail showing up in search results: my inbox gmail inbox get inbox show inbox inbox from gmail…

    Amy Gesenhues/ Search Engine Landin SEO Google- 13 readers -
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