Google: Google Now

  • Siri is Google’s nearest mobile search competitor [Report]

    … one-to-one with behavior. Siri was also the most widely adopted virtual assistant among the available choices, used by a higher number of iOS users than “Google Now” was by Android users. Google Assistant wasn’t one of the available choices on the survey. A very large percentage of respondents (72 percent) said they were using virtual assistants…

    Greg Sterling/ Search Engine Landin SEO- 27 readers -
  • Now you can shop with Google Home — just like on Amazon Echo

    … Earlier today Google announced that you will now be able shop with Google Assistant on Google Home. This duplicates functionality already available on Amazon’s Alexa devices. Inventory is available from “participating Google Express retailers, including Costco, Whole Foods Market, Walgreens, PetSmart, Bed Bath & Beyond and more than 50…

    Greg Sterling/ Marketing Landin Google- 25 readers -
  • The voice search explosion and how it will change local search

    …: explosive growth. Explosive growth and the reason behind it At LSA 16, Tuttle shared that within one year (last year), the use of voice search went from a statistical zero to 10 percent of all search volume. That was huge. Yet more recent numbers show that growth accelerating — Google announced at I/O that 20 percent of all searches have voice intent…

    Wesley Young/ Search Engine Land- 27 readers -
  • Son of Siri: Viv aims to go way beyond today’s digital assistants

    … by third party providers via back-end API integration thereby cutting out the SERP. However that vision was only partly realized before Apple acquired Siri. And while Cupertino has certainly improved Siri’s functionality and usability, it hasn’t invested to enable Siri to achieve its full potential. Now Viv hopes to pick up where Siri left off…

    Greg Sterling/ Search Engine Land- 12 readers -
  • Better in-store attribution is here

    … There have been huge advances in hard-to-track conversions like phone calls, store visits and those that stem from the use of more than a single device. Lately, I’ve been particularly excited about the ability to better track online searches that result in offline purchases (also called SOBO — search online, buy offline). In this article, I’ll…

    Mona Elesseily/ Search Engine Landin SEO Google- 18 readers -
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