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  • Ok Google, let’s get spooky

    It’s Friday the 13th and just a couple weeks ‘til Halloween. Whether you’d prefer to hand out candy, dress like a pirate or scare yourself silly, your Google Assistant can help you get in the spooky spirit: 🤖 "Ok Google, what should I be for Halloween?" 🎃 “Ok Google, get directions to the neares ...

    The Official Google Blog- 14 readers -
  • Must be the Music on Google Home

    … Finding and listening to your favorite music is one of the most popular things to do with the Assistant on Google Home. It’s always been a great speaker—and now it plays more tunes with new services from Deezer and Spotify, along with cool new ways to play and find your favorite music. First on the mic is Spotify Free— rolling out next week…

    The Official Google Blogin Google- 22 readers -
  • Introducing free calls with your Assistant on Google Home

    … Hi, hello, hey, howdy … no matter how you start a call, your Google Assistant is ready to help! You can already ask your Assistant on your phone to make a call and soon, you'll be able to do the same on Google Home—hands-free—in the U.S. and Canada. Call anyone (at their home, on their mobile or at their office). It’s easy to use, and it’s free…

    The Official Google Blogin Google- 27 readers -
  • Hands-free help for new parents

    … parents some much-needed help! And since you already have your hands full with a baby, bottles and more, we’re showing how your Google Assistant on Google Home can help give you answers STAT, hands free. So, for example, you can ask: When do babies start teething? How do I know if my baby is too cold? Why won’t my baby sleep…

    The Official Google Blog- 19 readers -
  • Beware of the hype that surrounds voice search advertising

    … at the state of voice search advertising, in three charts. The future of paid voice search advertising Part of the problem with Google selling voice search ads is that it saps user trust. If the only response to a Google Home query is a paid one, then why would a person trust the sponsored answer they receive? While it’s unlikely Google would find itself…

    Digidayin Mobile- 20 readers -
  • Why Voice Search Is the Future

    …, proactive, and integrated lifestyle experiences. In early May, Amazon released both Echo Look, which integrate voice and visual content. At its annual I/O event, Google updated its Google Home voice-activated speaker to do the same. Conceivably with both products, users could use their voices to call up a menu from a restaurant, view the menu…

    Jon Schepke/ Street Fight- 19 readers -
  • What does voice search mean for your local SEO strategy?

    …? Produced in collaboration with Brandify. OK, Google…what’s going on with voice search? Voice search is a growing trend that has been pinging the radars of savvy search marketers for the last few years. In 2016, conversational AI company MindMeld surveyed smartphone users in the US, finding that 60% of users who used voice search had started using…

    Search Engine Watchin SEO- 30 readers -
  • Actions for Google Home: Time for brands to get creative

    … Google’s Home device was launched in November 2016 in the US, and as recently as April 6 2017 in the UK. As a direct rival to Amazon’s Echo in the battle to gain control of the intelligent digital assistant market, Home has made great strides already. Some sources estimate that Google may already have an installed base one-third the size…

    Search Engine Watchin Google- 26 readers -
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