Google: Https & Secure Search

  • SEO priorities for the new year

    …. Google Search Console review Google Search Console is often neglected, but it can be one of the best sources of information for identifying quick wins. Working through Search Console’s navigation from top to bottom, I would look for any errors or warnings. The main areas to review include: Structured data. Ensure there are no errors within your…

    Search Engine Landin SEO- 31 readers -
  • A comprehensive guide to SSL certificates

    … certificates can also help you gain your customers’ trust and protect against phishing schemes. Additionally, Google now provides a slight ranking boost to websites using HTTPS. Technically, Google still only looks at the first five characters in the URL, meaning that your site could leverage the HTTPS protocol without a valid certificate in place…

    Search Engine Landin SEO- 17 readers -
  • When going HTTPS, don’t forget about local citations!

    … Migrating your site to HTTPS is all the rage these days. Google is on the record as saying that using “https” in your URLs can give a site a ranking boost. That said, going HTTPS has its share of SEO challenges. Here are but a few of the HTTPS horror stories we have witnessed over the past year: Sites go HTTPS and don’t redirect…

    Andrew Shotland/ Search Engine Landin SEO- 24 readers -
  • Is your HTTPS setup causing SEO issues?

    … be that the HTTP 301 redirects to the HTTPS. Here is a list of the best practices for a correct HTTPS setup to avoid SEO issues: Ensure your HTTPS site version is added in Google Search Console and Bing Webmaster Tools. In Google Search Console, add both the www and non-www versions. Set your preferred domain under the HTTPS versions. 301 redirect HTTP URL…

    Search Engine Landin SEO- 19 readers -
  • HTTP to HTTPS: An SEO’s guide to securing a website

    … realized that there is still one big hurdle for both business owners and SEOs: HTTPS. The gotcha moment with HTTP/2 is that most browsers only support this new protocol over a secure connection, which means you have to migrate your website to HTTPS. It shouldn’t come as a shock to anyone that Google and many others want the web to be more secure…

    Search Engine Landin SEO Google- 17 readers -
  • Why Everyone Should Be Moving To HTTP/2

    … of the major CDNs have also added HTTP/2 support, including MaxCDN and Akamai. HTTPS With HTTP/2 While HTTP/2 supports both secure and non-secure connections, both Mozilla Firefox and Google Chrome will only support HTTP/2 over HTTPS. Unfortunately, this means that many sites that want to take advantage of HTTP/2 will need to be served over HTTPS…

    Search Engine Landin SEO Google- 22 readers -
  • Six Key Themes From “Meet The Search Engines” At SMX East

    … if the sites that use HTTPS all floated to the top because there are many sites that are not secure that users really want. The search engines do need to serve their users first. However, the reason the search engines push the security agenda is an important one. Forrester emphasized this and referenced a book published by former FBI agent Mark Goodman…

    Eric Enge/ Search Engine Landin SEO Google- 17 readers -
  • Drop In Bing? Moving To HTTPS (SNI) Would Have Caused It

    … Last August, Google announced they’d be giving a small ranking boost for serving secured (HTTPS) content, in an effort to “encourage all website owners to switch from HTTP to HTTPS to keep everyone safe on the web.” As more and more sites migrate, Bing seems to have had trouble keeping up with uprising security methods and standards. Bing’s…

    Ben Goodsell/ Search Engine Landin SEO- 36 readers -