Google: Https & Secure Search

  • Moving to HTTPS? Don’t miss this unique opportunity!

    … Most SEOs have heard by now that moving web pages with forms to HTTPS is necessary to avoid being shown as “not secure” in Chrome 62. Moving to HTTPS is a good step to take for a number of reasons, but there is also an unique SEO opportunity which is often overlooked — an opportunity that can significantly help your website with its SEO…

    Search Engine Landin SEO Google- 17 readers -
  • 5 must-do technical SEO audit items in 2017

    … months. When doing a technical SEO audit, it is now critical to not only review how the desktop Googlebot accesses your site content but also how Google’s smartphone crawler does it. You can validate your site’s mobile crawlability (errors, redirects and blocked resources) and content accessibility (Is your content correctly rendered…

    Search Engine Landin SEO- 27 readers -
  • Moz report: 50% of page one search results are HTTPS

    … Pete Meyers from Moz reports that according to their keyword tracking tools, half of the page one search results in Google show HTTPS URLs. This is up from 30 percent of the results in July 2016. And based on this trend, 70 percent of the page one search results could be HTTPS by the end of the year. Here is a chart from Moz showing the 50…

    Barry Schwartz/ Search Engine Landin SEO- 26 readers -
  • SEO priorities for the new year

    … in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here. About The Author David, is Business Director – Owned Performance at Ecselis, Havas Group and is responsible for leading and developing their propositions and service solutions, specifically around SEO, Content and CRO in-order…

    Search Engine Landin SEO- 32 readers -
  • A comprehensive guide to SSL certificates

    … A full range of SSL products are available on the market today that cater to various domain and security needs. Though many webmasters are exploring the possibilities, hoping a move to SSL will boost their search rankings, it can be overwhelming to try to compare these options, let alone fully understand what you’re paying for. Many SSL…

    Search Engine Landin SEO- 19 readers -
  • When going HTTPS, don’t forget about local citations!

    … secure. For example, if you are serving your CSS file from an HTTP URL, you will need to update the CSS URLs to HTTPS. If you don’t do this, your browser may start to show an insecure warning like this: Even worse, Google may start showing insecure site warnings next to your URLs in search results — a nice way to depress CTR, if that’s what you’re…

    Andrew Shotland/ Search Engine Landin SEO- 27 readers -
  • Is your HTTPS setup causing SEO issues?

    … not set the HTTPS site version as the preferred one and still have the HTTP version floating around. Google back in December 2015 said in scenarios like this, they would index the HTTPS by default. However, the following problems still exist by having two site versions live: Duplicate content Link dilution Waste of search engine crawl budget…

    Search Engine Landin SEO- 24 readers -
  • HTTP to HTTPS: An SEO’s guide to securing a website

    …. Google had their HTTPS everywhere campaign, they announced HTTPS as a ranking signal, and they have started indexing secure pages over unsecured pages. They even have their own guide, “Securing Your Website With HTTPS,” which I encourage everyone to read, along with this article. Yet with all of this push towards a more secure web, the fact remains…

    Search Engine Landin SEO Google- 18 readers -
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