Google: Hummingbird

  • Optimizing for Hanukkah: Sometimes it’s still strings, not things

    …Google has grown smarter at recognizing variant spellings of the same entity, but columnist Paul Shapiro observes that it's not perfect yet. The post Optimizing for Hanukkah: Sometimes it’s still strings, not things appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Search Engine Landin SEO- 12 readers -
  • How machine learning levels the SERP playing field

    …Contributor Kristopher Jones explains how SEOs should be changing their practices to keep up with trends in the way Google evaluates web pages. The post How machine learning levels the SERP playing field appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Search Engine Landin SEO How To's- 12 readers -