Google: Knowledge Graph

  • Optimizing for Hanukkah: Sometimes it’s still strings, not things

    …Google has grown smarter at recognizing variant spellings of the same entity, but columnist Paul Shapiro observes that it's not perfect yet. The post Optimizing for Hanukkah: Sometimes it’s still strings, not things appeared first on Search Engine Land. Please visit Search Engine Land for the full article…

    Search Engine Landin SEO- 12 readers -
  • Google showing knowledge graph data in local panels

    …Google is merging the local panel and knowledge graph panels into one for some searches related to big companies with many local venues. The post Google showing knowledge graph data in local panels appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Barry Schwartz/ Search Engine Land- 11 readers -
  • Is the featured snippet bubble bursting?

    …What's going on with featured snippets? Columnists Brian Patterson and Chris Long share data which suggests that Google may be testing a reduction in SERP answer boxes. The post Is the featured snippet bubble bursting? appeared first on Search Engine Land. Please visit Search Engine Land for the full article…

    Search Engine Landin SEO- 10 readers -
  • Google is testing ads in local business knowledge panels

    … Google is testing more ad opportunities in knowledge panels. In this case, it’s testing ads on panels for local businesses. Spotted by Dr. Pete Meyers of Moz, the example below shows an ad from Groupon for the featured club. A call to action to “View Deal” links to the related offer page on Groupon.com. “We’re currently experimenting with new…

    Ginny Marvin/ Search Engine Landin SEO Google- 22 readers -
  • Google adds menu tab to restaurants’ local panel

    … Google has added a new tab to the local panel for many restaurants. The new tab is for accessing the restaurant’s menu, and Google may show the tab if Google is able to pick out the menu items from the restaurant’s menu. Sergey Alakov first noticed this, and I am able to replicate it for many local restaurants here. Below are some screen shots…

    Barry Schwartz/ Search Engine Landin SEO Google- 16 readers -
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