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To say that most small businesses aren’t using search marketing to their best advantage would be a major understatement. It would also be untrue. The real truth is that most small businesses aren’t using search marketing at all. They fear it’s too complicated. Too technical. Can small businesses really influence search results? No matter how small your business, you have th ...
There seems to be no end to the range of declared "SEO truths" for local mom and pop shops. Search Engine Optimization strategies that work for the big brands differ from those that work for small, local players, so it's no wonder that so many local marketers end up confused about how to really use SEO to build their businesses.