Google: Maps

  • Results from the Local SEO Ranking Factors Study presented at SMX East

    …; it does not definitively say these characteristics are ranking factors. The study assembled data from over 100 different ranking factors, 30,000 businesses and 3,000 local searches. Factors analyzed in the study included Google My Business listings, on-site website factors, off-site local factors (including citations) and links. Industry standard…

    Marketing Landin SEO Google- 9 readers -
  • Google Trips: Google’s first potentially breakthrough travel tool

    … Google bought travel software company ITA in 2010 promising to bring travel searchers next-generation travel tools and experiences. Then Google CEO Eric Schmidt and Marissa Mayer said that the company wanted to create consumer travel products that “solve end user problems” and “look different” from existing tools. That promise so far has gone…

    Greg Sterling/ Marketing Landin Google- 14 readers -
  • The future of the map

    …. In fact, we’re seeing the buildings the pins represent undergoing a radical transformation in their clickability. If you open Google Maps and zoom in on your current location, you’ll notice that the walls of the buildings around you have become much more distinct and “3-D” — so much so that they cast tiny digital shadows. The buildings themselves…

    Marketing Landin Google- 7 readers -
  • Excited about Google’s new map ads? You should be!

    … As an avid Google Maps user on both a personal and business level, I’ve often wished for a more interactive and all-inclusive experience. For instance, wouldn’t it be great to get suggestions for options like the closest coffee shop or lunch spot while I’m driving from Point A to Point B? Sure, I could pull over, open up Google and search…

    Will Scott/ Marketing Landin Google- 15 readers -
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