Google: Mobile

    • SEO priorities for the new year

      With New Year’s Day still fresh in our memories, there is no better time to step back and take stock of your SEO campaigns. Look for any quick wins and identify the larger projects that will help you start the year in great shape. Hygiene: Quick wins These are the actions you can do tomorrow. In my view, there are two keys areas to focus on. 1.

      Search Engine Landin SEO- 28 readers -
    • Google AMP carousels are multiplying!

      In case you missed it, Google has launched a new type of AMP rich card carousel in mobile search results — in addition to the Top Stories carousel we’re used to seeing. The new AMP carousels appear in the main mobile results list, showcasing related articles from a single publisher. They started appearing at the end of 2016 without fanfare from Google. Let’s call them “single-source carousels.

      Marketing Landin SEO Google- 26 readers -
  • Hyperlocal marketing will soar in 2017: 5 tips to stay on top

    … The conversation about local search is not a new one; marketers have been discussing the importance of targeting customers by location for the past decade. Recently, it has been pushed back into the industry forefront with the rise of hyperlocal search and its relationship to mobile. Google Trends clearly show a dramatic increase in “near me…

    Jim Yu/ Search Engine Landin SEO Google- 13 readers -
  • Now you can shop with Google Home — just like on Amazon Echo

    … Earlier today Google announced that you will now be able shop with Google Assistant on Google Home. This duplicates functionality already available on Amazon’s Alexa devices. Inventory is available from “participating Google Express retailers, including Costco, Whole Foods Market, Walgreens, PetSmart, Bed Bath & Beyond and more than 50…

    Greg Sterling/ Marketing Landin Google- 14 readers -
  • The impact (and lack thereof) of Google’s mobile popup algorithm

    … It’s not often that Google announces an algorithm update in advance. But when they do, not only can webmasters prepare for that update, we can also track its rollout once Google pulls the trigger. That provides a rare opportunity to gauge the impact of the algorithm update and determine what its effects are. That’s exactly what I’ve been doing…

    Glenn Gabe/ Marketing Landin SEO Google- 14 readers -
  • The impact (and lack thereof) of Google’s mobile popup algorithm

    It’s not often that Google announces an algorithm update in advance. But when they do, not only can webmasters prepare for that update, we can also track its rollout once Google pulls the trigger. That provides a rare opportunity to gauge the impact of the algorithm update and determine what its effects are. That’s exactly what I’ve been doing since January 10, 2017.

    Glenn Gabe/ Search Engine Land- 21 readers -
  • Google mobile search adds book previews

    … Google’s Satyajeet Salgar announced on Twitter that they have launched the “book preview” feature you’ve seen on Google desktop search, now on the mobile search results. So if you are in a region when book previews are allowed, such as in the United States, and a book has previews available within Google Book search, Google will show you…

    Barry Schwartz/ Search Engine Landin SEO Google- 16 readers -
  • Google AMP carousels are multiplying!

    Why is it important to attend SMX? Search is always changing and what better what to keep yourself in the loop by coming together as a group of search marketing professionals and talking it out? Whether you're ...

    Search Engine Landin SEO Google- 14 readers -
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