Google My Business

  • Top Key Performance Indicators for a Local SEO Campaign

    … segments and can be enhanced to include more data from local landing pages. Local Keyword Rankings Traditional keyword page rankings evaluate typical SEO campaigns because increased rankings result in more impressions on organic listings, which in turn raises the number of click-throughs to a website. The ability to track and influence “Snack Pack…

    ZOG Digital Blogin SEO- 13 readers -
  • Are you paying enough attention to reviews in your local SEO?

    … feedback before it reaches the review stage, because he saw a niche in the market for businesses to directly control their online reputation. “I come from the agency world, and ReviewJump was born out of my frustration at not being able to control the number of reviews our clients were obtaining,” he says. “I could control just about everything else…

    Search Engine Watchin SEO- 17 readers -
  • Five of the most interesting search stories from this week

    … As spotted by Nicolai Helling on G+, Google seems to be testing a new feature which allows shoppers to search store inventory from Google My Business results. Did a June Google update benefit publishers? According to SimilarWeb, Google may have released an update in June. Roy Hinkis at SimilarWeb has looked into this, and it suggest that publishers…

    Graham Charlton/ Search Engine Watch- 10 readers -
  • Nine SEO techniques that take less than 15 minutes

    …. Verify your Google My Business page, make sure your details are up to date Kevin Gibbons wrote some good suggestions for us when it comes to optimising your page for local search: Claim your listing, as often many people don’t. Ensure your details are up-to-date (previously you might not have accepted credit cards). Double check your opening…

    Christopher Ratcliff/ Search Engine Watchin SEO- 11 readers -
  • Four ways to adjust your SEO strategy for four-pack paid search ads

    … (business name, address, phone number) is in readable text on your website on multiple pages or in your header. Add local business schema markups to your code. Start a Google My Business page for your business (if you don’t already have one). Start racking up reviews. Reviews can help your presence in the local pack. Think of non-obtrusive ways…

    Search Engine Watch- 7 readers -
  • Six lessons advertisers can learn from local SEO

    … multi-device site. You have to create a totally different experience in mobile.” Don’t neglect your Google My Business listing Paid ads aren’t the only way to be present at the top of search. The ‘map pack’ of local search results which appears near or at the top when users make a local search is composed of Google My Business listings, which…

    Search Engine Watchin SEO Mobile- 29 readers -
  • Google My Business Video Tutorial

    … Keeping track of how your business is performing across the range of Google products has meant diving in and out of the appropriate apps – Analytics, Google+, YouTube, etc, etc. But ‘Google My Business’ makes that process much easier, giving you a convenient dashboard for all aspects of tracking business activities. Check out the video where…

    Martin Shervington/ Plus Your Businessin Google- 6 readers -
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