Google: Outside Us

  • Report: Google to appeal $2.7 billion EU fine

    … According to The Telegraph, Google is planning to file an appeal against the roughly $2.7 billion (€2.4 billion) antitrust fine imposed by the European Commission in June for abuse of market position in shopping search. The fine was the largest in EU history; the previous record fine was $1.3 billion against Intel. Last week, Intel won a rare…

    Greg Sterling/ Search Engine Landin SEO Google- 17 readers -
  • How the EU fine will ruin Google Shopping for the consumer

    … competition is good and indeed needed, especially when it comes to online advertising. But, what the EU fails to understand is that forcing Google to show more price-comparison services creates a bad user experience for those of us who actually use Google. Let me explain. Why Google Shopping works Google Shopping only works as an ad platform because…

    Search Engine Landin SEO Google How To's- 17 readers -