Google Panda

Google Panda is a change to Google's search results ranking algorithm that was first released in February 2011. The change aimed to lower the rank of "low-quality sites" or "thin sites", and return higher-quality sites near the top of the search results. CNET reported a surge in the rankings of news websites and social networking sites, and a drop in rankings for sites containing large amounts of advertising. This change reportedly affected the rankings of almost 12 percent of all search results.
Posts about Google Panda
    • How Much Should We Still Care About Duplicate Content?

      Ever since Google Panda was unleashed, duplicate content has been a focus of SEOs. In this instance, duplicate content is referred to as large blocks of content within the website that is repeated. The belief has been that duplicate content — although it is not cause for a penalty, unless it appears deceptive — hurts the overall quality of the website.

      Mindy Weinstein/ Street Fightin SEO- 7 readers -
  • Google core algorithm update: brand terms

    …. Despite all the promises about a Google Penguin update early this year, this is not it. It’s also not Google Panda. But there’s news about Google Panda anyway, which I’ve written a separate post on: Read more: ‘Google Panda part of Google’s core algorithm’ » How we know that this is not Penguin or Panda? Googler Gary Ilyes said so. New Google star…

    Joost De Valk/ Yoastin SEO Google- 26 readers -
  • Understanding Google Panda: Definitive Algo Guide for SEOs

    Note: We have many brand new quotes about Panda from Google attributed to a “Google Spokesperson.” These are all quotes given directly to the author and The SEM Post by Google. All other Google quotes are cited to their sources. Google Panda is one of Google’s ranking filters that seeks to downrank pages that are considered low quality, which results in sites with higher qual ...

    Jennifer Slegg/ The SEM Post- 39 readers -
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