Google: Partnerships

  • Google Launches Compare For Mortgages In The US

    … The latest addition to Google’s Compare suite launched today. Google Compare for mortgages joins lead generation programs for auto insurance and credit cards. First announced at the AdWords Performance Summit in May, Google Compare for mortgages is now available in California, with additional states to follow. Launch partners include Zillow…

    Ginny Marvin/ Marketing Landin Google- 12 readers -
  • Content Marketing Software ScribbleLive Enters Partnership With Google

    Content marketing platform ScribbleLive announced today that it has entered a partnership with Google that will result in ScribbleLive clients’ earning increased visibility of live blog content via Google search results. Here’s how it works according to ScribbleLive: “For search queries that return a result that is both recognized as a liveblog by Google and that meet certai ...

    Amy Gesenhues/ Search Engine Land- 33 readers -
  • Make Love Not War Say Microsoft And Google As They End Patent Suits

    … throughout Europe.” The formal press statement issued by the companies said: Microsoft and Google are pleased to announce an agreement on patent issues. As part of the agreement, the companies will dismiss all pending patent infringement litigation between them, including cases related to Motorola Mobility. Separately, Google and Microsoft have agreed…

    Greg Sterling/ Marketing Landin Google- 16 readers -
  • Google Tests Direct Hotel Booking

    … Google is apparently testing out direct hotel booking. The company is seeking to have hotel searchers book and pay via Google rather than handing off the lead to a third party travel site or hotel site. This was first pointed out by travel news site Tnooz. Other than the example provided in the Tnooz article (a Washington DC Kimpton/IHG…

    Greg Sterling/ Search Engine Landin SEO Google- 44 readers -
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