Google: Personalized Search

  • The battleground of entities & reviews

    … For anyone familiar with my articles, you’ll know I like to write a lot on a couple of specific topics: Entities The future of search Today, we’re going to look at an area where both apply: reviews. In this article, we’re not going to dive into specific strategies for acquiring reviews, as those change over time (though I will be linking below…

    Dave Davies/ Search Engine Landin SEO Google- 15 readers -
  • Google Updates User Ads Settings When Signed In Or Out

    … networks. The second choice is whether you want search ads on to be targeted based on your interests. Google interest targeting across its network of publisher sites is based on factors such as the sites you’ve visited, location data or the context of the web page or app you’re visiting, if you’ve opted in. Even if you opt out of these…

    Ginny Marvin/ Search Engine Landin SEO Google- 23 readers -