Google Platform

The Google platform refers to the computer software and large hardware resources Google uses to provide their services.This article describes the technological infrastructure behind Google's websites as presented in the company's public announcements.
Posts about Google Platform
  • New Demographics on the Google Display Network – and How to Use Them

    … Large advertisers have had access to this reporting via dedicated Google vertical reps for quite some time, but it’s now available in all accounts. Another current (only by request) report that I suspect will get integrated into the UI this year is affinity behavior on audiences. If I’m correct, that data will be an even more powerful tool in reaching your key audiences within the Google platform and in your cross-channel strategies. …

    Susan Waldes/ 3Q Digitalin Google Facebook How To's- 15 readers -
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