Google: Seo

    • New unconfirmed Google ‘Fred’ update shakes the SEO world

      Since yesterday morning, the SEO industry has been watching an unconfirmed Google ranking update that has been going on for the past 24+ hours. This update has been named the Fred update and it seems to target more of the link quality aspects of the overall algorithm. We’ve seen more chatter and changes from within the “black hat” SEO community versus the “white hat” SEO com ...

      Barry Schwartz/ Search Engine Landin SEO Google- 36 readers -
    • How we hijacked Google’s SEO guide search rankings

      I wanted to share some notes on an experiment my agency performed recently, which resulted in Google believing our website was the canonical version of their own search engine optimization starter guide PDF — and ranking us in place of their own content for “search engine optimization” and thousands of other phrases.

      Search Engine Landin SEO Google How To's- 33 readers -
    • Google site search is on the way out. Now what?

      Spring has sprung, and Google has started off the season with some spring cleaning of its service lineup. They’ve recently announced that Google Site Search is on the way out. Come April 1, 2017, Google will discontinue sales and new renewals of the service, and a year later, April 1, 2018, the service will be completely shut down.

      Search Engine Landin SEO Google- 28 readers -
  • Google quietly expands rich cards worldwide

    … Google is expanding support for rich cards globally. Yesterday, Google updated the blog post that originally announced this feature back in May 2016. In this update, Google said rich cards are now available globally. Originally, rich cards launched in the US just for movie and recipe websites. That has expanded over the months, both in terms…

    Barry Schwartz/ Search Engine Landin SEO Google- 10 readers -
  • Why Google’s SEO advice is NOT (always) in your best interest

    … Last month, Google released a video detailing best practices for hiring an SEO company, and it is positioned to become the go-to guide for hiring an SEO. After all, who better to tell companies what they should look for in an SEO than the operators of the world’s most popular search engine? The advice in the video is useful, but it’s biased…

    Nate Dame/ Search Engine Landin SEO Google- 21 readers -
  • Google’s mobile-first index is (still) months away

    ….” About The Author Matt McGee is the Editor-In-Chief of Search Engine Land and Marketing Land. His news career includes time spent in TV, radio, and print journalism. After leaving traditional media in the mid-1990s, he began developing and marketing websites and continued to provide consulting services for more than 15 years. His SEO and social…

    Matt Mcgee/ Search Engine Landin SEO- 15 readers -
  • Google thaws (a little) on defamation cases

    … in that earlier article, I stand to profit if Google halts removals because my firm makes money by helping people manage their online reputations using search engine optimization (SEO) and other tactics that aren’t necessary when removals occur. The background on the freeze As I outlined a little over a month back, Google essentially halted processing…

    Chris Silver Smith/ Search Engine Landin SEO Google- 16 readers -
  • Google: Hacked sites increased 32% in 2016

    Google published its State of Website Security in 2016 today, reporting that there was a 32 percent increase in the number of hacked sites in 2016 compared to 2015. Google added that it doesn’t expect the trend to slow down any time soon. Google said that these hackers are getting even “more aggressive,” and at the same time more sites are letting their sites and content man ...

    Barry Schwartz/ Search Engine Land- 13 readers -
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  • Advice for AMP-curious publishers

    … The Accelerated Mobile Pages (AMP) project has some big numbers on the scoreboard: More than 860,000 domains are publishing over 35 million AMPs per week, according to stats shared by Google at a recent AMP developer conference, where the company also announced the expansion of AMP to more than a billion additional users in China and Japan. AMP…

    Marketing Landin SEO Google- 13 readers -
  • Advice for AMP-curious publishers

    … The Accelerated Mobile Pages project has some big numbers on the scoreboard: More than 860,000 domains are publishing over 35 million AMPs per week, according to stats shared by Google at a recent AMP developer conference, where the company also announced the expansion of AMP to more than a billion additional users in China and Japan. AMP…

    Search Engine Landin SEO Google- 17 readers -
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