Google: Seo

  • How to dominate local SEO: more challenging in an evolving local search environment

    Getting a local business to rank high on Google’s search engine results pages (SERPs) used to be as easy as having a website, getting listed on some online business directories/citation sites and claiming your Google My Business page. Once you did those few simple things, you had an incredible shot at ranking high on Google for local keywords like “plumbers in Austin.

    Marketing Land- 12 readers -
  • What Google’s experimental content podium means for SEO

    … Google has been testing a new content platform called “Posts with Google,” and it could have a huge impact on brand searches, for both paid and organic. We all know that Google has had its struggles with trying to develop its own social network; Google Buzz is dead, and Google Plus seems to be on its way out. This new platform seems to have…

    Marketing Landin SEO Content Google- 15 readers -
  • What are Google’s Gary Illyes favorite ranking signals?

    … Ever wonder which algorithms Googlers themselves love? We asked Google’s Gary Illyes that question in part two of our interview with the search quality analyst. Gary told us his favorite algorithms to-date are Penguin, Panda and the localization project he worked on in the past. He said he loved Panda because “people found in very interesting…

    Barry Schwartz/ Search Engine Landin SEO- 7 readers -
  • Google launches new AMP testing tool

    … Google has launched a new testing tool for AMP accelerated mobile pages. The new tool is available at and from within the Google Search Console. The tool works on your mobile device and uses Google’s “live web-search infrastructure” to analyze the AMP page with the real Googlebot – so the result…

    Barry Schwartz/ Search Engine Landin SEO Google- 15 readers -
  • Google Search Console removes sitelinks demotion feature

    … Google quietly announced on Google+ that they are removing a Google Search Console feature that almost nine years old – the ability to remote sitelinks from displaying in Google search. The feature was first introduced back in October 18, 2007 and today has been shut off. It let webmasters tell Google that they don’t want a specific URL…

    Barry Schwartz/ Search Engine Landin SEO Google- 13 readers -
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