Google Techologies

  • 10 Epic Shifts that are Re-Writing the Rules of Marketing

    … (they determine what we see), Google (they determine what we find), and Amazon/Apple (they determine how it is distributed). Most internet revenue is now generated from subscription models (over advertising) but ironically, most of the actual content creators aren’t benefitting from the gold rush. 5) Distribution revolution The advent of drones and 3D…

    {grow}- 20 readers -
  • Four marketing mega trends nobody’s talking about

    … courtesy Flickr CC and Balint Foldesi Related Posts Tags: google +, mark schaefer, marketing trends. facebook, Twitter Posted in Artificial Intelligence, Big Data and Analytics, Content Marketing, Content Shock, Facebook marketing, futurist, Google techologies, Influence and Power, Influence marketing, Mobile marketing, Return On Influence, Social Media best practices, Social Media Strategy, Twitter, YouTube and video | No Comments » All posts …

    {grow}in Social Content Twitter- 29 readers -
  • 16 Essential educational resources for the marketing professional

    … of disseminating your own content. Growthhackers.com Growthhackers.com is Sean Ellis’s community devoted to creative growth strategies. It functions almost exactly as Inbound does, so you can often use it for the same purpose … growth hacking and marketing aren’t too different! Primer Primer is Google’s tutorial app for marketers. Since it is a Google…

    {grow}- 18 readers -
  • Is Google really Sauron?

    ….” They develop software and launch it to “see what happens” instead of thinking through the implications for their fans and their brand. The mantra is to “fail fast” (oh how I hate that phrase) instead of patiently building something that lasts. In the most ridiculous example of this, Google convinced customers to pay them $1,500 for Google Glass…

    {grow}in Google Facebook- 14 readers -
  • Content Shock is here. Now what?

    … recently hosted Chad Pollitt on Blab and we discussed how his business, Relevance, is cutting through the content clutter with new strategies and research. Chad tells us: How to find an opportunistic content niche What distribution tactics are working today New forms of content promotion that might be on the horizon The unexpected impact mobile…

    {grow}in Social Content- 16 readers -
  • How to achieve pure search results

    … In its never-ending quest for search engine perfection, Google has created a search bubble just for you. When you do a search, your results may depend on what you have searched on before, your contact list and subject matter in GMail, your activities on Google+ and your physical location, to name a few factors. So if I search for something…

    {grow}in SEO How To's- 12 readers -
  • Five good reasons to ignore Google

    … I’ve been exploring ideas for creative new content forms and I’ve come to a realization. Google is holding us back. Think about how much of what we create, and how we create it, is influenced by Google’s rules (or what we know of them). Conforming to SEO best practices forces us into a very small creative box, and the more we we get creative…

    {grow}in SEO Content Google- 16 readers -
  • What you need to know about emerging content forms

    … the Google network? Last week, Google announced that it is working with carriers Sprint and T-Mobile to offer a wireless service that will seamlessly switch between Wi-Fi hotspots and 4G LTE cellular networks called Project Fi. The move isn’t likely to threaten the dominance of Verizon and AT&T, by far the two largest carriers in the nation, but it’s…

    {grow}in Content Facebook How To's- 7 readers -
  • 10 soul-grabbing brands that prove you don’t need SEO to succeed

    … It’s not often that I disagree with the super-smart author and entrepreneur Seth Godin but today is one of those days. He recently wrote a wonderful and provocative post called “Is Google making the web stupid?” opining that the economics of search are “strangling” the best content. He didn’t use the term “content shock” but Seth described how…

    {grow}in SEO EMail Content- 13 readers -
  • Under-used social media platforms (and more)

    … In the latest edition of The Marketing Companion podcast, Tom Webster and I climb all over today’s hottest marketing topics. Here’s a sampling of our latest audio adventure: Tom amazes Mark with his knowledge of the Seven Dwarves. Cancelling Google Glass — Is this a blip on the wearable tech radar or has Google set the industry back a step…

    {grow}in Social- 14 readers -
  • Four ways augmented reality will be coming to your workplace soon

    … Pulling the plug on Google Glass had to be a disappointment to many people, especially those who put their heart into the Glass Explorer advocacy program. But I wanted to provide some good news — a report from the field that augmented reality and wearable technology is still moving ahead at a breakneck pace, although in places far away from…

    {grow}in Facebook- 17 readers -
  • Five 2015 digital marketing trends for your consideration

    … be a lot better if they could combine their data/software silos. Some tantalizing possible combinations might be Facebook + Pinterest or Google + Twitter. There are a lot of egos involved in these companies but at some point the boards will take over and make rational decisions based on potential financial gains. Will that momentum occur in 2015? 4) Big…

    {grow}in Social Google Facebook Twitter- 8 readers -
  • Are Apple and Google protecting us or the criminals?

    … going to keep some of the good guys away. The new security feature would keep your data from hackers but also prevent law enforcement organizations from retrieving photos, videos, messages, and contacts that will help them solve crimes. A day after the Apple announcement, Google said that the next version of its Android operating system would…

    {grow}in Google- 11 readers -
  • How to Build a Super Tribe using Google+

    … By Martin Shervington, {grow} Community Member I’ve been a Seth Godin fan ever since I read Permission Marketing in 2001. It is his book Tribes, however, that’s been on my mind lately, and I believe Google+ is the place where people can come together like never before to create those critical communities. So, here is a step-by-step guide…

    {grow}in Google- 13 readers -
Get the top posts daily into your mailbox!
More from around the web