Google Techologies

    • 10 Epic Shifts that are Re-Writing the Rules of Marketing

      By Mark Schaefer I’m often asked: “What is the next big thing in marketing?” This seems like a simple question, but I’m not sure I know any more. I started thinking about this and came up with at least 10 “big things” that will profoundly impact my career, and yours. I first posted this list on Facebook and it provoked some interesting comments.

      {grow}- 16 readers -
  • Four marketing mega trends nobody’s talking about

    … courtesy Flickr CC and Balint Foldesi Related Posts Tags: google +, mark schaefer, marketing trends. facebook, Twitter Posted in Artificial Intelligence, Big Data and Analytics, Content Marketing, Content Shock, Facebook marketing, futurist, Google techologies, Influence and Power, Influence marketing, Mobile marketing, Return On Influence, Social Media best practices, Social Media Strategy, Twitter, YouTube and video | No Comments » All posts …

    {grow}in Social Content Twitter- 23 readers -
  • 16 Essential educational resources for the marketing professional

    … By Kiki Schirr, {grow} Contributing Columnist Being a marketer in the digital age is a matter of keeping up with the times. The dynamic world of social media and customer success require the modern marketer to seek out more knowledge constantly. It can feel daunting to keep up at times! I’ve compiled a list of resources for self-educators…

    {grow}- 14 readers -
  • Is Google really Sauron?

    ….” They develop software and launch it to “see what happens” instead of thinking through the implications for their fans and their brand. The mantra is to “fail fast” (oh how I hate that phrase) instead of patiently building something that lasts. In the most ridiculous example of this, Google convinced customers to pay them $1,500 for Google Glass…

    {grow}in Google Facebook- 12 readers -
  • Content Shock is here. Now what?

    … About two years ago, I wrote a blog post called Content Shock: Why Content Marketing is not a sustainable strategy. And it looks like the idea may be showing up in measurable ways. The premise behind Content Shock is simple. In any human, natural, or economic system, when there is an overabundance of some commodity, and there is a limited…

    {grow}in Social Content- 15 readers -
  • How to achieve pure search results

    … In its never-ending quest for search engine perfection, Google has created a search bubble just for you. When you do a search, your results may depend on what you have searched on before, your contact list and subject matter in GMail, your activities on Google+ and your physical location, to name a few factors. So if I search for something…

    {grow}in SEO How To's- 12 readers -
  • Five good reasons to ignore Google

    … I’ve been exploring ideas for creative new content forms and I’ve come to a realization. Google is holding us back. Think about how much of what we create, and how we create it, is influenced by Google’s rules (or what we know of them). Conforming to SEO best practices forces us into a very small creative box, and the more we we get creative…

    {grow}in SEO Content Google- 15 readers -
  • What you need to know about emerging content forms

    One of my predictions for 2015 was that the incredible wave of information density we all face as marketers will force innovation in content forms. Let’s face it, the way we create and consume content has not changed significantly in a decade. The need to stand out will finally force companies to help us create and consume in new ways. And change is in the air.

    {grow}- 6 readers -
  • 10 soul-grabbing brands that prove you don’t need SEO to succeed

    … examples of people acn companies who building Heroic Brands through beautiful, inspiring, mesmerizing content instead of SEO gamesmanship. These brands understand the importance of connecting through excellence, emotion and the communion of our human condition. “Kid President” from Soul Pancake Soul Pancake, a site founded by Rainn Wilson…

    {grow}in SEO EMail Content- 12 readers -
  • Under-used social media platforms (and more)

    … In the latest edition of The Marketing Companion podcast, Tom Webster and I climb all over today’s hottest marketing topics. Here’s a sampling of our latest audio adventure: Tom amazes Mark with his knowledge of the Seven Dwarves. Cancelling Google Glass — Is this a blip on the wearable tech radar or has Google set the industry back a step…

    {grow}in Social- 13 readers -
  • Four ways augmented reality will be coming to your workplace soon

    … Pulling the plug on Google Glass had to be a disappointment to many people, especially those who put their heart into the Glass Explorer advocacy program. But I wanted to provide some good news — a report from the field that augmented reality and wearable technology is still moving ahead at a breakneck pace, although in places far away from…

    {grow}in Facebook- 16 readers -
  • Five 2015 digital marketing trends for your consideration

    … It’s a popular time to look into the crystal ball for the next year and make a few predictions. It is also what I love to do most … think about what’s next! Here are some views of possible 2015 digital marketing trends that have my wheels turning. 1) The implications of Content Shock By 2020, the amount of information on the web is expected…

    {grow}in Social Google Facebook Twitter- 8 readers -
  • Are Apple and Google protecting us or the criminals?

    … going to keep some of the good guys away. The new security feature would keep your data from hackers but also prevent law enforcement organizations from retrieving photos, videos, messages, and contacts that will help them solve crimes. A day after the Apple announcement, Google said that the next version of its Android operating system would…

    {grow}in Google- 10 readers -
  • How to Build a Super Tribe using Google+

    … By Martin Shervington, {grow} Community Member I’ve been a Seth Godin fan ever since I read Permission Marketing in 2001. It is his book Tribes, however, that’s been on my mind lately, and I believe Google+ is the place where people can come together like never before to create those critical communities. So, here is a step-by-step guide…

    {grow}in Google- 13 readers -
  • Would you erase yourself from Google search results?

    … topics including: Erasing yourself from Google. New European Union legislation on “the right to be forgotten” allows people to remove themselves from search results. Why hasn’t this been an issue in the U.S,? And what happens when you have the ability to remove yourself from history? There are also some profound implications for marketers…

    {grow}in Content Google- 8 readers -
Get the top posts daily into your mailbox!
More from around the web