Google Updates

  • Google’s monetisation changes: the impact on your SEO

    Reading time: 5 mins Google’s ongoing changes to search results pages (SERPs) are promoting paid listings and forcing organic results further and further down in prominence, impacting SEO efforts. Google made $19.1 billion from advertising in 2015 It is worth clarifying that Google, from a revenue perspective, is an advertising company.

    Attacat Joel/ Attacat of Edinburgh- 15 readers -
  • Google’s New Search Layouts – What Do They Mean For You?

    … to be done. Since then, in early May there have been reports of Google testing another update in the layout of their SERPs. This time they are not altering the number of ads but altering the widths of their main organic results. This was originally noticed by Jennifer Slegg and posted on The SEM Post when the tests first started. Since then I have…

    State of Digital- 10 readers -
  • Search Engine Update from AP

    … February was a BIG month for Google, and we wanted to share some of the important changes/updates: AMP (Accelerated Mobile Pages) Launches AMP officially launched on Feb. 23, 2016. AMP is a Google-backed project intended as an open standard for any publisher to have pages load quickly on mobile devices. The AMP Project was formally announced…

    Acceleration Partnersin SEO- 11 readers -
  • Signs You’ve Been Hit By A Google Update (and what to do)

    … place, let’s talk about what you should do if you think you’ve been negatively affected by an algorithm update. Perform a Penalty Audit When you perform a penalty audit, you’re trying to determine two things: The cause for the drop in traffic (specifically looking at Google algorithm changes). Next steps to mitigate the decline and hopefully…

    Acceleration Partnersin SEO Google- 10 readers -
  • Google’s not so Phantom Update

    …, located here, suggests webmasters ask themselves a multitude of questions regarding their own website to determine whether it might be affected. Is the purpose to optimize for search engines and funnel visitors into the actual usable or relevant portion of your site, or are they an integral part of your site’s user experience? Well the retailer…

    State of Digitalin SEO Google- 5 readers -
  • Google To Include “Buy” Buttons in Search

    … with certain select retailers, instead of merely suggesting websites where consumers can find products they are searching for, there will be a direct Google Shopping button where users will be taken to a different page to complete a purchase. Although unconfirmed, Macy is rumored to be one of the retailers in partnership with Google. This has…

    ZOG Digital Blogin SEO Google- 8 readers -
  • The 2014 Wrap Up: SEO in Review

    … to share due to its inherent value. Swing Strong Into 2015 SEO Content Google has made thirteen major updates to their search algorithms in 2014, and the impact on SEO content continues to propel SEO towards the direction of uniqueness and quality. Updates to Penguin, Panda, and the introduction of Pigeon, as well as other subtler changes have caused…

    Bernadette Coleman/ Advice Interactive Groupin SEO- 10 readers -
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More from around the web
  • Can Google Outsell Amazon and eBay?Can Google Outsell Amazon and eBay?
    Google will launch buy buttons on its search-result pages in coming weeks, a controversial step by the company toward becoming an online marketplace rivaling those run by Amazon.com and eBay.