Google: Wallet

  • Email shines even brighter with Gmail and Google Wallet

    … Google’s announcement last month that it is integrating Google Wallet into Gmail for Android users is big news, not just for the millions of Gmail users who can now send money right from their email, but also for the email industry itself. In fact, it’s one of the biggest endorsement to date in email’s role as a highly valued and essential…

    Marketing Landin EMail Google- 17 readers -
  • Square wants its logo to be synonymous with mobile payments

    … Square wants you to pay with your phone. The company is in the process of making a big push to make Square and mobile payments synonymous. In Portland, over the past several months, Square has been educating consumers with signage as it rolls out the company’s new chip-card and NFC-based payments hardware. Apple has also been supporting…

    Greg Sterling/ Marketing Land- 12 readers -
  • Urban Airship, Sprint launch first sweepstakes using mobile wallet passes

    … Android (left) and iOS wallet passes, back and front, for the Sprint sweepstakes. Mobile engagement firm Urban Airship has teamed up with Sprint to deliver what they say is the first sweepstakes that employs mobile wallet passes. The sweepstakes is a promotional effort for the Copa América Centenario soccer series, which Sprint is helping…

    Marketing Land- 9 readers -
  • Survey: Few National Retailers Take Apple Pay Or Intend To This Year

    …. Because of the exclusivity requirements of CurrentC it’s unlikely that most major retailers are going to rock the boat util that provision expires in 2016. At that point we should see broader adoption of Apple Pay and Android Pay for in-store transactions. Mobile payments are not Google Glass; retailers shouldn’t take a “wait and see” approach. We…

    Greg Sterling/ Marketing Land- 15 readers -
  • Apple, Google And PayPal Jockey For Position In Mobile Payments

    … by participating retailers, they said. The revamped Google Wallet will be available for Android and iOS devices, they added. NYT also reports that Apple will offer some new features and enhancements to Apple Pay at its June developer conference in San Francisco. Last week PayPal held a press event in San Francisco, a kind of coming out party for the soon…

    Greg Sterling/ Marketing Landin Google- 65 readers -
  • Confirmed: Google Buys Softcard To Better Compete With Apple Pay

    … with Softcard that it doesn’t already have or couldn’t build itself. The rumored purchase price was $100 million or less. Google arguably needed to gain this distribution for Wallet or potentially be at a competitive disadvantage vs. Apple Pay or Samsung, which just bought LoopPay to compete with Apple. Presumably Google Wallet and Samsung Pay (or whatever…

    Greg Sterling/ Marketing Landin Google- 13 readers -
  • SMBs Should Jump On The Mobile Payments Train In 2015

    … include coffee, drinks or snack foods, clothes, shoes and jewelry and groceries. Early adopters of mobile payments from the merchant side have had great success – at Starbucks, for example, 15% of revenue is from mobile payments and that number is growing at 20% per quarter. Local Retailers And Mobile Payments Consumers already use their phones…

    Wesley Young/ Marketing Land- 18 readers -
  • What Do NFC And The New iPhone 6 Mean For Marketers?

    … of mobile payments. A few companies like Starbucks (in 2013, the Wall Street Journal reports, 10% of its sales came via its mobile app) succeeded in spite of the lack of this technology, but many companies have yet to move the needle. Some may recall Google pushing NFC-enabled features for Google Places, in partnership with MasterCard, Citibank…

    Aaron Strout/ Marketing Landin Google- 23 readers -
  • Will Apple Payments Resurrect Google Wallet?

    … Google’s near-field communications (NFC) based Google Wallet launched with enormous fanfare in 2011. Then it fizzled. Now it could ironically be revived by competitor Apple as the latter prepares to offer its own iPhone-based mobile payments system. A number of media outlets have reported Apple deals with credit card issuers American Express…

    Greg Sterling/ Marketing Landin Google- 19 readers -
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