Gotham Pr

  • Gotta Catch ‘Em All: The Captivating PR of Pokemon Go

    … constantly be forward-thinking, aiming to utilize pop culture’s current and future trends before the competitor does. If they miss out on the opportunity, it will most likely be hard to hop on the bandwagon. Pokemon Go is still fresh and developing, giving businesses the opportunity to join in on the craze before it ends–if it ever does. Joan Daly is a junior account executive at Gotham PR. …

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