Gpshopper

  • 10 Top Location-Based Marketing Campaigns of 2015

    … a 4.69 percent post-click conversion rate — more than three times the national average of 1.43 percent. Charlotte Russe Shoppers Overwhelmingly Opt In to GPShopper’s Push Notifications: In April, San Diego-based young women’s casual clothing chain Charlotte Russe partnered with proximity retail platform GPShopper on building out its online…

    Street Fightin EMail- 38 readers -
  • Bluetooth Low Energy, The Tech Behind Beacons, Closes a Privacy Loophole

    …, but experts say the industry has already moved to less-permanent, softer, identifiers that a provider can easily delete. “It’s an important change for the industry because it will help get people a lot more comfortable with keeping bluetooth on,” said Maya Mikhailov, executive vice president at GPShopper, a retail-focused mobile development shop…

    Steven Jacobs/ Street Fight- 12 readers -