Greater Fort Lauderdale Cvb

  • Rocking the Fort Lauderdale Art Scene at the Riptide Music Festival

    …As an extension of the Greater Fort Lauderdale CVB’s ground-breaking “Greater Together” campaign, Starmark created a live art activation at the Riptide Music Festival on Fort Lauderdale beach. The thumbprint work of art was directly linked to the initial campaign, symbolizing the many colors of diversity that make up Greater Fort Lauderdale’s DNA. During the... View Article…

    Starmark- 9 readers -
  • Celebrating Greater Fort Lauderdale’s top restaurants

    …Starmark partnered with the Greater Fort Lauderdale Convention & Visitors Bureau (GFLCVB) to promote Crave GFL Restaurant Month — a celebration of Greater Fort Lauderdale’s top restaurants, chefs and cuisine throughout the month of September. The team created a relatable campaign that acknowledges one of the most frustrating parts of dining out, agreeing on a... View Article…

    Starmark- 12 readers -
  • How to infuse a new level of sophistication into an already iconic brand

    …Nearly five years after launching Greater Fort Lauderdale’s Hello Sunny brand, Starmark was tasked with creating a strategy and campaign that would evolve with the brand’s growth and future vision. After conducting a nationwide brand study, we confirmed that the Hello Sunny campaign had gained equity in terms of defining and differentiating Greater Fort Lauderdale.... View Article…

    Starmarkin How To's- 12 readers -
  • Creating the optimal website experience for all visitors

    …Greater Fort Lauderdale Convention and Visitors Bureau’s Sunny.org website provides visitors with a visual experience that showcases the allure of Fort Lauderdale highlighting dining, sports, nature, shopping, gaming, arts and entertainment, meeting venues and much more! Starmark’s challenge was to create a fully-responsive website design…

    Starmark- 4 readers -
  • Let’s warm up #Snowmaggedon2016 with a whopping dose of Sunny.

    …For the past few years during the winter months, Starmark has created a mega-wall billboard for Greater Fort Lauderdale CVB in the middle of Times Square — grabbing the attention of freezing New Yorkers with Hello Sunny messaging. This winter, we decided to take this big idea and make it even bigger. Starmark’s media... View Article…

    Starmark- 7 readers -
  • Build a destination Digital Magazine that can be enjoyed by millions of readers

    …Starmark has taken the Big Idea of creating a Greater Fort Lauderdale Convention & Visitors Bureau (GFLCVB) Digital Vacation Magazine and made it even bigger. The team has translated and transcreated the award-winning, multi-sensory experience for readers across the globe with six additional languages: Chinese, German, French, Italian, Portuguese and Spanish. This project has given... View Article…

    Starmark- 6 readers -
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