Gross Margin

Gross margin is the difference between revenue and cost before accounting for certain other costs. Generally, it is calculated as the selling price of an item, less the cost of goods sold (production or acquisition costs, essentially).
Posts about Gross Margin
  • Seven Smart Standards for Google Shopping

    … on price: Bidding 10% more to make sure your PLA always makes it to the SERP, will probably cost you a lot less than sacrificing your gross margin. If you advertise the same products on other Comparison Shopping Engines, price is of course still important. 5. The Bids: Follow the money The key to setting bids is to create product targets that have…

    MixRankin Paid Search Google- 7 readers -