Grouphigh

  • 7 Apps You Need as a Social Media Consultant

    …, including the ability to create a simplified calendar for your marketing activities. This allows you to plan and execute your social media strategy, and to monitor it all in one place. GroupHigh The difference between a successful social media strategy and an unsuccessful one often lies in the involvement of influencers. Have the support of the right…

    AllTwitterin Social EMail- 38 readers -
  • Why Marketers Fail at Influencer Marketing (Report)

    … GroupHigh, there are a few core issues that result in this lack of understanding. The most significant and persistent challenge in measuring influencer marketing efforts, according to the report, was “proving value.” 28 percent of survey respondents said that gathering data was a challenge, while 13 percent don’t know which metrics to track and 9…

    AllFacebookin Social- 19 readers -
  • A Complete Guide to Influencer Marketing

    … to work with a managed campaign company, I advise you to request performance guarantees (eCPM [enhanced cost per thousand impressions], CPV [cost per view], CPE [cost per engagement]) and approval rights on influencers and posts. Pros: Effective for one-off campaigns. Less management required from you. Good if you have no experience working…

    AllFacebookin Social Google SaaS- 50 readers -
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