Guest Appearances

  • 42 Ways To Scare Off Your Customers With Bad Website Design

    …. This is bad for readability and for search engine optimization (SEO). You can have a downloadable pdf version available as an option, but make sure you convert your pdf’s to web-friendly formats, such as posting them on a page or making them into a blog post. Trap #8: Animation Really, folks, the days of dancing dogs on a star-spangled background…

    Firepole Marketing Blogin Social SEO- 36 readers -
  • 3 Simple Email InBox Management Hacks to Give You Back 1 Hour a Day

    … organization. The one thing I hear all the time is “But I’m afraid I’ll set them up wrong and lose emails!” The beautiful thing is that, with this system, you have all of your standard emails automatically directed to their appropriate folders (never lost in the mix) and the rest lands in your main inbox. Say you have a client named Marilyn Monroe. Her…

    Firepole Marketing Blogin EMail- 18 readers -
  • The Missing Manual: The Proper Care and Feeding of Your Customers

    …. In fact, you already have everything you need to grow your audience into massive raving fans. All you have to do is activate your superpowers to get the results you seek. Zappos baked activating it’s superpowers into it’s mission: “Our philosophy at Zappos is to WOW with service and experience, not with anything that relates directly to monetary…

    Firepole Marketing Blog- 15 readers -
  • Premium Business Clients: A Failproof Way To Double Your Revenue in 2015

    … As we turn the page on our calendar, you may notice that 2015 is right around the corner. If you’re like me, you’re probably thinking “Where did the year go?!” You’re probably also thinking about how your business did this year, and what changes you’d like to make next year. So, how did your revenue for this year look? How close did you come…

    Firepole Marketing Blog- 10 readers -
  • From Solopreneur To Company: How To Scale Up Your Organization

    … for the Gain If you don’t have a staff, or if your staff is already working to capacity, how can you do this? (After all, if you were ready to hire staff, you’d have done it already.) One useful solution might surprise you. Tim Ferriss, author of the bestseller The Four-Hour Workweek, brought the idea of virtual assistants to the mainstream…

    Firepole Marketing Blogin How To's- 17 readers -
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