• Charles Duhigg on How You Can Use Habit to Influence Customer Behavior

    … “Although we think of ourselves as people who can make decisions, and in control of our own lives, 40 to 45 percent of what we do every day is a habit. It’s something that happens almost subconsciously,” Charles Duhigg, best-selling author, The Power of Habit, said in the Media Center at MarketingSherpa Summit 2016. Right now, he added, we…

    MarketingSherpa Blogin How To's- 6 readers -
  • You Must Keep Your Existing Customers Happy

    … as such. Here is a better break down of what I mean. First, identify the best customers that you have. Get details about their habits, profiles, and preferences before characterizing them. Create a customer database that can be accessed and edited whenever by the staff including the sales, marketing, customer service and billing. Then, monitor this data…

    Dominique Lambright/ Optynin EMail- 9 readers -
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