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According to data from The CMO Survey, overall marketing budget devoted to social media is expected to more than double over the next five years, from 11 percent now to 24 percent by 2020. Unfortunately, 53 percent of businesses do not know whether social media is working for them. Also, recent statistics show that social media is now the No.
… Recent research by CodeFuel, an engagement and monetization suite for publishers, and Nielsen found that website visitors from social media have a tendency to leave after a short period of time compared with traffic from some other sources. According to the study, visitors from social media are 51 percent likely to leave a website within a short…
… Facebook opened Instant Articles to all publishers in April, and Google introduced Accelerated Mobile Pages last October. These are just a few of the most notable options right now, and they signal the beginning of an era: Major brands are becoming increasingly innovative about getting users to spend more time on their sites. While Facebook…
… of how social selling works. Hopefully, the above tips will help take your social selling skills to the next level. Harald Merckel is a freelance writer whose primary focuses are business, e-gaming and marketing. Image courtesy of Shutterstock. …