Harder Than You Think

"Harder Than You Think" is the first single from Public Enemy's 20th anniversary album How You Sell Soul to a Soulless People Who Sold Their Soul? released in 2007. It was produced by Gary G-Wiz. The song attained popularity in summer 2012 when it was chosen as the theme tune to the 2012 Paralympic Games coverage on Channel 4 in the UK, and became Public Enemy's highest-charting single on the UK Singles Chart in August 2012. The track samples extensively from Shirley Bassey's 1972 track "Jezahel" as well as their own 1987 track "Public Enemy No. 1".
Posts about Harder Than You Think
  • Why Your Brand Needs an Editor

    … so necessary. It’s Harder Than You Think When I speak with marketers about the value of a great editor, most are immediately receptive. A few, however, remain skeptical. Some think they can do it themselves. Some just don’t want to relinquish control over the content they produce. Whatever their reason may be, they inevitably cock an eyebrow…

    The Content Strategistin Content- 8 readers -