Havas

Havas (French pronunciation: ​[avas]) is the second largest advertising group in France and according to its website is a "global advertising and communications services group" and the 6th-largest global advertising and communications group worldwide. It operates in the communications consulting market through three main operational divisions: Havas Worldwide Havas Media Arnold WorldwideIn April 2014, Havas spearheaded several controversial Veet commercials. These were poorly received across social media, drawing wide criticism for their unkind depiction of unshaven women as being masculine.
Posts about Havas
  • 3 agencies that specialize in cause marketing

    … by Havas PR. More than half of the respondents (54 percent) agreed that in the coming year they would like to buy brands that let them support well-being and sustainability. Now, an entire cottage industry has sprung up of agencies specializing in helping brands find the right cause to embrace — an army of good Samaritan matchmakers. Here…

    Tanya Dua/ Digiday- 30 readers -
  • 5 things we learned about agencies in 2014

    … an Accenture or Deloitte would. At the same time, this year, more agencies decided to start backing early-stage startups, continuing a trend from last year. In 2013, IPG invested in mobile startup Kiip; WPP invested in social marketing company Buddy Media (later sold to Salesforce) and also put Tom Bedecarre of AKQA in charge of WPP Ventures; and MDC…

    Shareen Pathak/ Digiday- 19 readers -
  • Havas Chicago evokes ‘Game of Thrones’ to recruit interns

    … Winter is coming — and not just to Westeros. The season is also descending on Havas Worldwide Chicago’s office, as the agency gears up to pick seven new interns for its “Winternship” program starting January— inspired by and modeled after the HBO hit “Game of Thrones.” Instead of run-of-the-mill recruiting through resumes and interviews…

    Tanya Dua/ Digidayin Social Twitter- 8 readers -
  • Grand Marnier teams up with SoundHound to play mixmaster

    … music discovery, unrivaled by any other platform,” said Cheryl Lucanegro, vice president, advertising strategy and sales, SoundHound. The app has previously worked with other brands, including Gaiko, Fiatt, Samsung and Channel. The “DNA of Music” section on SoundHound was developed by Mobext, a Havas brand, and will be available to users through…

    Tanya Dua/ Digidayin Facebook Twitter- 10 readers -
  • The soundtracks of agency creative departments

    … writing. I use it as a metronome.” Droga5 New York Playlist vibe: Cheeky, winky and fun The creative department in this indie shop believes more is more, with a collection of songs played in the department that run the gamut, from Disney to Lil Jon to Broadway showtunes. Turn down for what? Nothing! Natalie Sims, design director, Sub Rosa…

    Shareen Pathak/ Digiday- 9 readers -
  • A tour of Manhattan’s West SoHo, the new Madison Avenue

    …-block area, which corporate real estate agents desperately want to christen Hudson Square, is home to an increasing number of advertising agencies: Zenith Optimedia, Saatchi & Saatchi, Havas, Edelman, AKQA, Doremus and Wieden + Kennedy. Merkley + Partners is also nearby, as is ad school Hyper Island and Digiday, too. “West SoHo, or Hudson…

    Shareen Pathak/ Digiday- 9 readers -
  • The favorite creative brainstorming tools of agencies

    …. The platform has been spun off and is now a functioning startup, with companies including Lyft, Initiative and TMS using it. “As designers and developers, our staff have high expectations for the software that they use, demanding the same usability in the workplace that they’re accustomed to on their favorite apps,” said Huge CEO Aaron Shapiro. “It’s our…

    Shareen Pathak/ Digiday- 7 readers -
  • The agency CEO who finds she can have it all

    … at Havas, and one works at Geometry Global. So I must have done something right: They didn’t get scared off the business. I didn’t bring work home, but they were very much exposed to it. I took them to conferences and speaking engagements. They were very much part of work life. What are your go-to interview questions? Who are you more like, your…

    Shareen Pathak/ Digiday- 6 readers -
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