Havas

Havas (French pronunciation: ​[avas]) is the second largest advertising group in France and according to its website is a "global advertising and communications services group" and the 6th-largest global advertising and communications group worldwide. It operates in the communications consulting market through three main operational divisions: Havas Worldwide Havas Media Arnold WorldwideIn April 2014, Havas spearheaded several controversial Veet commercials. These were poorly received across social media, drawing wide criticism for their unkind depiction of unshaven women as being masculine.
Posts about Havas
  • 3 agencies that specialize in cause marketing

    … by Havas PR. More than half of the respondents (54 percent) agreed that in the coming year they would like to buy brands that let them support well-being and sustainability. Now, an entire cottage industry has sprung up of agencies specializing in helping brands find the right cause to embrace — an army of good Samaritan matchmakers. Here…

    Tanya Dua/ Digiday- 24 readers -
  • 5 things we learned about agencies in 2014

    …” salaries, made worse by a huge gap between C-suite executives and anybody below them. That’s leading to agencies only being able to attract what Havas Worldwide chief talent officer Patti Clifford calls second-tier talent. The problem is, when that talent finally gets in the door, they tend to be really unhappy. The low salaries also reflect…

    Shareen Pathak/ Digiday- 17 readers -
  • Havas Chicago evokes ‘Game of Thrones’ to recruit interns

    … Winter is coming — and not just to Westeros. The season is also descending on Havas Worldwide Chicago’s office, as the agency gears up to pick seven new interns for its “Winternship” program starting January— inspired by and modeled after the HBO hit “Game of Thrones.” Instead of run-of-the-mill recruiting through resumes and interviews…

    Tanya Dua/ Digidayin Social Twitter- 7 readers -
  • Grand Marnier teams up with SoundHound to play mixmaster

    … French spirit-maker Grand Marnier has partnered with sound discovery and recognition app SoundHound to bring the “DNA of Music” to a millennial audience, with a custom in-app program that lets users break down a song to learn about the covers, remixes, and samples associated with the tune. The program is powered by WhoSampled, the largest online…

    Tanya Dua/ Digidayin Facebook Twitter- 9 readers -
  • The soundtracks of agency creative departments

    … they like. Havas Playlist vibe: Au courant and mom-friendly Havas has a collaborative playlist, with DJs rotating across teams. “We’re listening to a Spotify list we call Havas Party, a curated playlist with a rotating set of DJs from across our teams,” said Cake business development director Matt Spector. That can lead to tension. Right now…

    Shareen Pathak/ Digiday- 8 readers -
  • A tour of Manhattan’s West SoHo, the new Madison Avenue

    … recently, it has become a haven for ad agencies looking for a hipper, more “downtown” image. What makes Hudson Square worth a visit? We dwell in the traffic catchment area of the snarling, honking hellhole that is the entrance to the Holland Tunnel, but that’s about my only knock on this neighborhood as a place to spend most of your waking hours…

    Shareen Pathak/ Digiday- 6 readers -
  • The favorite creative brainstorming tools of agencies

    … is a look at four in-house, homegrown tools agencies are using to juice their creative. Stash For its part, Venables Bell & Partners has developed Stash, an internal, Pinterest-like site that lets users “stash” a link via a bookmarklet. Anyone in the agency can post a link, view a feed of links and leave comments. Posts are tagged so…

    Shareen Pathak/ Digiday- 7 readers -
  • The agency CEO who finds she can have it all

    …. Since then, she has managed to turn it into one of the biggest small agencies in the business: Today, the firm counts AT&T, Delta and Keurig among its clients. Digiday recently spoke with Napier, who shared her thoughts on team sports, collaboration (before it was a buzzword), and women in business. Excerpts: Growing up, you were really…

    Shareen Pathak/ Digiday- 5 readers -
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