Hcard

hCard is a microformat for publishing the contact details (which might be no more than the name) of people, companies, organizations, and places, in (X)HTML, Atom, RSS, or arbitrary XML. The hCard microformat does this using a 1:1 representation of vCard (RFC 2426) properties and values, identified using HTML classes and rel attributes.It allows parsing tools (for example other websites, or Firefox's Operator extension) to extract the details, and display them, using some other websites or mapping tools, index or search them, or to load them into an address-book program.
Posts about Hcard
  • It’s Google’s Turn for a Site Audit

    …, and the Search Quality Team. Oh My. Let’s run a Link Detox report on www.mattcutts.com: He’s got backlinks from payday loan sites, but my favorite linking domain here is mummyknows.com. And the anchor text? Littered with “money” terms like “Google is evil” and “guest blogging”. To be completely serious about this — given Matt’s public position at Google…

    3Q Digitalin SEO Google- 36 readers -
  • Up Close @ SMX: Enhancing Results With Structured Data & Markup

    … more tools than ever to present that data, and the search engines are getting smarter about how they accept it. Using structured data and markup including , , , , and . In my personal experience, hCard and those schema relative to location were the first we saw in the wild, followed shortly by reviews — product, business and media. With the hCard…

    Will Scott/ Search Engine Landin SEO- 31 readers -
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