Headline Writing

  • 7 Eye-Catching Headlines That Will Get Your Emails Opened

    … tune out and delete messages they perceive as spam. If you want to avoid creating emails that suck (and keep the open rates up), you have to use subject lines that drive the message home and help you stand out amid the clutter in your subscribers’ inboxes. Part psychological, part emotional Before diving into some nifty headline ideas, it’s…

    Jeffbullas's Blogin EMail- 19 readers -
  • 10 tips for writing effective headlines for the web

    … emerge that will help you create better headlines. 8. Add keywords to headlines The rule was always to front-load keywords, but this is supposed to be less important to Google now. I’d still want to get my keywords in the title though. It will help with ranking, it’s more likely to be used as anchor text if people link back to your site, and these…

    Graham Charlton/ Search Engine Watchin SEO- 16 readers -
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