Healthcare Marketing

  • Don’t Skip Leg Day: 7 Content Marketing Must-Haves for Healthcare Marketers

    … it far more likely to inspire change. #2: Infographics If your marketing is mostly white papers and blog posts, odds are your audience could use a little visual stimulation. Infographics are a compelling way to present data for any B2B audience. Healthcare audiences are no different; we’re all people, and we all enjoy a good infographic. Good graphic…

    TopRank®in Content- 15 readers -
  • 20 Awesome Healthcare Marketers to Follow on LinkedIn

    …, Laura has transformed their online presence, creating social media accounts on Twitter, Facebook and YouTube for the institution. She shares a wealth of healthcare and marketing content on her LinkedIn feed. David Edelman, Chief Marketing Officer, Aetna David is a LinkedIn Influencer for health care and marketing, and it’s not hard to see why…

    TopRank®in Social Content- 27 readers -
  • How to Create a Healthcare Email Marketing Strategy

    … Everything from increasing patient appointments to building relationships with new ones requires a healthcare marketing strategy that reaches and delivers value to your audience. Email marketing allows you to consistently reach your target audience without cutting too much into your packed schedule. How can healthcare professionals use email…

    Constant Contactin EMail How To's- 27 readers -
  • [eBook] Patient-First Marketing: Understanding the Anatomy of a Successful Strategy

    … Every function of the human body is supported by essential organs like the heart, brain and lungs. Without these vital organs, one simply can’t survive. Similarly, there are key components that are the lifeblood of a successful healthcare marketing strategy in today’s digital world. Healthcare marketers are well aware of the major changes…

    TopRank®- 11 readers -
  • Digital Trends and Impact on Healthcare Marketing

    … the lifespan. Using all of the tools in the digital space is essential for brands looking to establish themselves as leaders in search results and through various social platforms. ABOUT SARA FLICK Sara Flick has served as a strategist in the areas of traditional and digital marketing, public relations, executive and political speech writing…

    ZOG Digital Blogin Social SEO Facebook Twitter- 14 readers -
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