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  • Do Social Referrals Affect Organic Traffic?

    …) Jay’s podcast got me thinking of another area where social media doesn’t get enough credit: the organic traffic that comes to a website as the result of an initial social referral. Here’s an example of what I mean. Say someone clicked on one of your Facebook Ads, they go to your site, they’re interested, but they want to learn more. So the next…

    Convince and Convertin Social Paid Search- 12 readers -
  • The Top 5 Free Content Analytics Tools

    … of activity by user, hashtags, links, sentiment, and more. For similar analytics platforms that offer free versions up to a certain data point and are generating a good amount of buzz, check out Woopra, Heap, and MixPanel. Whatever you choose, remember you can track vital engagement stats without emptying your wallet. …

    Amanda Walgrove/ The Content Strategistin Content Twitter- 24 readers -