• Do Social Referrals Affect Organic Traffic?

    … interesting, considering 45% of initial social referrals come from mobile. Another Tool: Heap Analytics Another great tool that you can use to dig into this segmented audience is Heap Analytics. Heap allows you to track every action a visitor makes on your site without having to add a piece of code to every single event that you want to track. All you have…

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  • The Top 5 Free Content Analytics Tools

    … of activity by user, hashtags, links, sentiment, and more. For similar analytics platforms that offer free versions up to a certain data point and are generating a good amount of buzz, check out Woopra, Heap, and MixPanel. Whatever you choose, remember you can track vital engagement stats without emptying your wallet. …

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