Heath Bar

The Heath bar is an American candy bar made of toffee and milk chocolate, marketed by L.S. Heath beginning in 1914, subsequently by Leaf, Inc., and since 1996 by Hershey. Shaped as a thin hard slab with a milk chocolate coating, the toffee originally contained sugar, butter, and almonds, and was a small squarish bar weighing 1 ounce.The Heath bar is similar to Skor, also marketed under the Hershey brand, and the Daim bar.The Heath bar ranked 56th nationally in the US and 110th on the US East Coast in a 1987 popularity survey, and has become a popular add-in ingredient to ice cream, cookies and other confections.
Posts about Heath Bar
  • Baskin-Robbins #TrickBRTreat Solicits Answers To Halloween-Themed Questions

    Just in time for Halloween, Baskin-Robbins has launched a “spooktacular” Twitter sweepstakes campaign in partnership with Hershey’s. The fact that John Oliver just skewered sugar seems to have had no effect. This week through Halloween, the brand will post Halloween-themed questions relating to Hershey’s Heath Bar and Baskin-Robbins’ frozen items to its @BaskinRobbins Twitter account.

    Steve Hall/ Marketing Land- 1 readers -
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