Heather Bellini

  • A Complete Guide to Facebook’s Q3 2015 Financial Results

    … results for businesses. Products like carousel ads and dynamic product ads help improve effectiveness for marketers. Carousel ads show multiple images and now videos, and they drive 30 percent to 50 percent lower cost per conversion than single image link ads. Dynamic product ads, which allow marketers to upload their product catalog, are driving…

    David Cohen/ AllTwitterin Social Facebook- 35 readers -
  • 2Q EARNINGS: Facebook Video Ads Are a Hot Topic

    … Not surprisingly, advertising was a primary topic of conversation during Facebook's second-quarter earnings call Wednesday, and video ads were discussed on several occasions. We also introduced premium auto-play video ads this year. Video on Facebook helps brands extend their investments by combining traditional reach focus campaigns with our…

    David Cohen/ AllFacebookin Social- 18 readers -
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