Helpdesk

  • How to Implement a Knowledge Base Solution

    … out a kbase (as they’re also known), can provide a searchable repository that helps your company reduce inbound support requests, avoid repetitive requests, improve resolution times, and improve customer satisfaction. All of those, of course, reduce costs and can improve retention rates. What is a knowledge base? A knowledge base (KBase) is a well…

    Douglas Karr/ Marketing Technology Blogin How To's- 21 readers -
  • Poor Customer Service is Hurting Your Marketing ROI

    … Jitbit, a help desk platform, has produced this infographic with statistics that clearly paint the picture the impact of poor customer service on a business. Companies continue to treat poor customer service as they did years ago… when customers used to only complain to the business or to a small circle of friends. But that’s not the reality…

    Douglas Karr/ Marketing Technology Blog- 20 readers -
  • Segmenting Customers is Your Key to Business Growth In 2016

    … results, but it’s not tailored. The customers or prospects with huge followings warrant customized campaigns and promotional offers as their value on that channel is potentially massive. Social segmentation information can also be used to inform the helpdesk, CRM, and other marketing automation platforms about potentially valuable customers…

    Marketing Technology Blogin Social- 17 readers -
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