• 3 Types of Basic Content You Can’t Afford To Ignore

    … idea, many marketers skip this step altogether. At global marketing giant Bertelsmann, we treated new customers different from existing customers to maximize sales since new customers were more likely to purchase at higher rates. They were more excited. Henneke of Enchanting Marketing has a great welcome series. She positions it as a Free 16…

    Heidi Cohen/ Heidi Cohenin Content- 34 readers -