Hispanics

  • Snapchat Inks Mitú for Discover Channel

    … Snapchat is following up last week’s partnership expansion with Turner with an announcement this week of a Discover channel for Mitú. Christopher Heine of SocialTimes parent Adweek reported on the addition of Mitú, which focuses on Hispanic-American youths with English-language content. Heine reported that Mitú averages 160 million viewers per…

    David Cohen/ Inside Facebook- 14 readers -
  • Connecting With Gen Z: A Playbook for Digital Marketers

    … The digital marketing world is fixated on millennials, but the next generation of consumers is coming of age. Generation Z, also known as “post-millennials,” commonly refers to the cohort of individuals born after 1996. Barely out of high school, Gen Zs already have about $44 billion in spending power. Mintel even puts their purchasing power…

    AllTwitterin Social Facebook- 28 readers -
  • NBCUniversal to Create Snapchat-Exclusive Short-Form TV Shows

    … The NBCUniversal peacock will be showing off more and more of its content tail feathers via Snapchat. The media company and the social networking application Monday announced an expansion of their partnership, under which short-form versions of several popular NBCUniversal television shows will be created exclusively for Snapchat…

    David Cohen/ AllFacebook- 20 readers -
  • 18% of Social Media Users Have Changed Profile Pictures for Issues, Events (Survey)

    … the ages of 18 and 49. Females were more likely to change their social media profile pictures than males, and African Americans were more likely to do so than whites and Hispanics. About one out of five users aged 18 through 29 and 30 through 49 changed their profile pictures, compared with 13 percent of those 50 through 65 and just 5 percent of those 65 and older. Readers: Have you ever changed your profile pictures in response to issues or events? …

    David Cohen/ Inside Facebookin Social- 19 readers -
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