Holiday Marketeer

  • Holiday Marketeer: 2015 Holiday Marketing Trends

    … With Christmas just hours away, the 2015 holiday marketing season is nearly at an end. But, the gift of shopping behavior insights continues to bring digital marketers cheer. Since September, the Holiday Marketeer blog series has been bringing you important metrics, along with recommendations for implementing your holiday marketing strategy. Now…

    Karen Amundson/ BoostBlog- 24 readers -
  • Holiday Marketeer: Last-Minute Holiday Marketing Tips

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy. In this installment, we talk about last-minute holiday marketing tips and metrics e-commerce marketers should know. Final shipping cutoff dates before Christmas used to signal that the e-commerce marketer’s job…

    Karen Amundson/ BoostBlogin Mobile- 27 readers -
  • Holiday Marketeer: Optimizing for Green Monday

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy. In this installment, we talk about optimizing for Green Monday. Green Monday falls on December 14th this year, and in case you weren’t aware, it has emerged as a notable shopping holiday. Green Monday plays off…

    Karen Amundson/ BoostBlog- 23 readers -
    Earlier about the same topic:
  • Holiday Marketeer: Cyber Monday SEM Checklist

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy. In this installment, we share our Cyber Monday SEM Checklist. It’s time to prepare for Cyber Monday! To help get you through the rush and still have time to enjoy your holiday weekend, we’ve compiled a Cyber…

    Karen Amundson/ BoostBlogin Paid Search- 19 readers -
  • Holiday Marketeer: Holiday Remarketing Creative Testing

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy. In this installment, we talk about holiday remarketing use-cases and creative testing ideas. ‘Tis the season for price comparing and deal hunting. This can lead to a lot of work and stress for customers…

    Karen Amundson/ BoostBlog- 12 readers -
  • Holiday Marketeer: Mobile SEM Ad Testing

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy ideas. In this installment, we talk about how to approach holiday mobile SEM ad testing. The holidays mark some of the biggest revenue opportunity days of the year for e-retailers. But shopping behavior…

    Karen Amundson/ BoostBlogin Paid Search- 15 readers -
  • Holiday Marketeer: Get Actionable Holiday Insights from Historical Data

    … holiday data With newly minted buy buttons, holiday creep, and mobile and in-store shopping crossover on the rise, the 2015 holiday season is already shaping up to be unlike any before. To help you prepare, we walk you through core concepts to apply to your analysis of historical holiday data. Get useful holiday insights Rather than using…

    Karen Amundson/ BoostBlog- 15 readers -
  • Holiday Marketeer: Holiday Media Budget and KPIs

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy ideas. In this installment, we cover holiday media budget and KPI planning considerations. Nothing says “holiday cheer” like planning your holiday media budget and KPIs. Holiday revenue opportunity is the size…

    Karen Amundson/ BoostBlog- 28 readers -
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