Holiday Marketeer

  • Holiday Marketeer: 2015 Holiday Marketing Trends

    … With Christmas just hours away, the 2015 holiday marketing season is nearly at an end. But, the gift of shopping behavior insights continues to bring digital marketers cheer. Since September, the Holiday Marketeer blog series has been bringing you important metrics, along with recommendations for implementing your holiday marketing strategy. Now…

    Karen Amundson/ BoostBlog- 22 readers -
  • Holiday Marketeer: Last-Minute Holiday Marketing Tips

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy. In this installment, we talk about last-minute holiday marketing tips and metrics e-commerce marketers should know. Final shipping cutoff dates before Christmas used to signal that the e-commerce marketer’s job…

    Karen Amundson/ BoostBlogin Mobile- 23 readers -
  • Holiday Marketeer: Optimizing for Green Monday

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy. In this installment, we talk about optimizing for Green Monday. Green Monday falls on December 14th this year, and in case you weren’t aware, it has emerged as a notable shopping holiday. Green Monday plays off…

    Karen Amundson/ BoostBlog- 16 readers -
    Earlier about the same topic:
  • Holiday Marketeer: Cyber Monday SEM Checklist

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy. In this installment, we share our Cyber Monday SEM Checklist. It’s time to prepare for Cyber Monday! To help get you through the rush and still have time to enjoy your holiday weekend, we’ve compiled a Cyber…

    Karen Amundson/ BoostBlogin Paid Search- 18 readers -
  • Holiday Marketeer: Holiday Remarketing Creative Testing

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy. In this installment, we talk about holiday remarketing use-cases and creative testing ideas. ‘Tis the season for price comparing and deal hunting. This can lead to a lot of work and stress for customers…

    Karen Amundson/ BoostBlog- 7 readers -
  • Holiday Marketeer: Mobile SEM Ad Testing

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy ideas. In this installment, we talk about how to approach holiday mobile SEM ad testing. The holidays mark some of the biggest revenue opportunity days of the year for e-retailers. But shopping behavior…

    Karen Amundson/ BoostBlogin Paid Search- 12 readers -
  • Holiday Marketeer: Get Actionable Holiday Insights from Historical Data

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy ideas. In this installment, we cover analyzing historical data to generate actionable holiday insights. Imagine if you invested every dollar of your Q4 budget in the right place at the right time, using optimal…

    Karen Amundson/ BoostBlog- 12 readers -
  • Holiday Marketeer: Holiday Media Budget and KPIs

    … Welcome to the Holiday Marketeer blog series in which Boost Media serves up hearty portions of 2015 holiday digital marketing strategy ideas. In this installment, we cover holiday media budget and KPI planning considerations. Nothing says “holiday cheer” like planning your holiday media budget and KPIs. Holiday revenue opportunity is the size…

    Karen Amundson/ BoostBlog- 23 readers -
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