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    • Expanding Measurement to More Advertisers

      The fragmentation of digital media has made it difficult for marketers to get a complete view of audiences across devices. In fact, 82% of marketers say they are constantly searching for new tools to help optimize their cross-device advertising strategies. (Embrace Cross-Device Solutions In The Age Of The Customer by Forrester & Facebook, May 2016) Over the past few year ...

      Facebook Newsroomin Social- 17 readers -
  • Accountability and New Choices for Marketers

    … As a partner to over 4 million advertisers across a wide range of organizations and objectives, we want to provide transparency, choice and accountability. Transparency through verified data that shows which campaigns drive measurable results, choice in how advertisers run campaigns across our platforms, and accountability through an audit…

    Facebook Newsroomin Social- 22 readers -
  • Greater Transparency Through Measurement Partnerships

    … Today we are providing an update on some of the long-term investments we’re making with our measurement partners. From Metrics to Measurement Until now, our FYI posts have focused solely on updates to our metrics. But metrics—like the time recorded on an athlete’s stopwatch—are only valuable if they can be mapped to a larger goal…

    Facebook Newsroomin Social- 20 readers -
  • Search FYI: An Update to Trending

    … Today, we’re making some changes to the Trending feature on Facebook that will make the product more automated and will no longer require people to write descriptions for trending topics. We added Trending to Facebook in 2014, and similar to Search, Trending was designed to help people discover interesting and relevant conversations happening…

    Facebook Newsroom- 20 readers -
  • Veterans on Facebook

    … It’s Veterans Day in the US, and the Facebook data team took a look at the connections made by the military community on Facebook. Connections People in the US who have listed one of the branches of the military as a past or present employer: 4 million people on Facebook are veterans or active duty members 12.5 million people on Facebook…

    Facebook Newsroomin Social Facebook- 3 readers -
  • The Most Popular Honeymoon Destinations in 2014

    …, Flordia Whitehouse, Texas San Francisco, California Miami, Florida Top destinations in Hawaii for all (international + US) couples: Lahaina, Maui Honolulu, O’ahu Līhuʻe, Kaua’i Poʻipū, Kaua’i Kīhei, Maui Kahului, Maui Koloa, Kaua’i Makena, Maui Wailea, Maui Princeville, Kaua’i Top destinations outside of the US…

    Facebook Newsroomin Facebook- 3 readers -
  • Introducing Facebook Media

    … Today we’re introducing Facebook Media – a site highlighting great examples and new trends that illustrate how public figures, organizations and media companies are using Facebook to connect with their audiences. We’ll share data, best practices and success studies to help these content creators increase their impact on Facebook. For more, visit media.fb.com. …

    Facebook Newsroomin Social Facebook- 5 readers -
  • 2014 NFL Season Kicks Off on Facebook

    … The 2014 NFL season is here, and the Facebook data team is taking a look at fandom for all 32 teams, along with the total interactions and top social moments from Thursday night’s opener. Today we’re releasing a map that shows where football fans live based on which NFL team they “Like” on Facebook. Note, each county is color-coded based on which…

    Facebook Newsroomin Social- 7 readers -
  • The 2014 Emmy Awards on Facebook

    … By Betsy Williams, Data Analyst Television’s biggest night was the topic of conversation on Facebook last night. 6.2 million people had 10.9 million interactions on Facebook related to the Emmy Awards on Monday, August 25th. “Breaking Bad” was named Outstanding Drama Series after its final season. Wins for the cast of “Breaking Bad” and its…

    Facebook Newsroomin Social- 1 readers -
  • Facebook Weekly Highlights

    are among the most-buzzed-about topics on Facebook this week. Public figures are joining the conversation, so check out our weekly rankings and a few standout posts. This Week’s Facebook Buzz Rankings* 1. NHL Finals 2. NBA Finals 3. “Dumb and Dumber To” trailer released 4. Final episode of “Cosmos: A Spacetime Odyssey” airs 5. 68th Annual Tony Awards 6.

    Facebook Newsroom- 1 readers -
  • Facebook Weekly Highlights

    The NHL, the NBA, Dumb and Dumber To and the final episode of “Cosmos: A Spacetime Odyssey” are among the most-buzzed-about topics on Facebook this week. Public figures are joining the conversation, so check out our weekly rankings and a few standout posts. This Week’s Facebook Buzz Rankings* 1. NHL Finals 2. NBA Finals 3. “Dumb and Dumber To” trailer released 4.

    Facebook Newsroom- 10 readers -
  • Facebook Weekly Highlights

    … Godzilla, Dancing with the Stars, American Idol, Univision’s Nuestra Belleza Latina, The Bachelorette and the NBA Playoffs are among the most-buzzed-about topics on Facebook this week. Public figures are joining the conversation, so check out our weekly rankings and a few standout posts. This Week’s Facebook Buzz Rankings* 1. Graduation…

    Facebook Newsroomin Social- 12 readers -