Hootsuite Analytics

  • How Social Media Helped Purdue University Raise $13M in a Single Day

    … media war room,” where several screens displayed real-time data from Hootsuite Analytics, including keywords, hashtags and mentions—from which they could engage, source content, pull sentiment analysis and create geo-targeted reports. While one team member searched for great user-generated content to share, another could sift through the #IGave…

    Hootsuitein Social How To's- 15 readers -
  • Putting Social Data to Work in the Tech Industry

    … was responsible for the strategy, production and execution of SoundBite’s marketing programs. She previously held marketing roles at Arrow Electronics and Comcast Cable. Rachael graduated with a Bachelor of Media Arts degree from Emerson College. Follow her @RachaelRoyds. Ben Cockerell Product Marketing Manager, Hootsuite Analytics @bpcockerell Ben…

    Hootsuite- 9 readers -
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