Horizon Media

  • A Complete Guide to Influencer Marketing

    … to work with a managed campaign company, I advise you to request performance guarantees (eCPM [enhanced cost per thousand impressions], CPV [cost per view], CPE [cost per engagement]) and approval rights on influencers and posts. Pros: Effective for one-off campaigns. Less management required from you. Good if you have no experience working…

    AllFacebookin Social Google SaaS- 31 readers -
  • Report: Periscope, Meerkat Have Long Road Ahead of Them

    … and 44 percent for Vine. Awareness of the two apps was skewed by age, as well, with millennials most likely to be aware of each app, and the numbers sliding as ages increased. eMarketer did note that the poll was conducted prior to the May 2 high-profile boxing match between Floyd Mayweather Jr. and Manny Pacquiao, which was reportedly viewed…

    David Cohen/ AllTwitter- 24 readers -
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