Hotel Marketing

  • Video Trends that Hoteliers Should Look Out For

    … With the new year approaching quickly, it is not only time to reflect on the revolutionary changes that occurred in 2016, but also prepare for the upcoming online marketing and social media trends of 2017. One huge trend that does not appear to be subsiding for the new year is video. Online users are attracted to video content because it is more…

    E-Marketing Associatesin Social- 21 readers -
  • How to Build Your Hotel’s Brand Online

    …, products, and travel. Branding is important for any business. Having a brand makes it easier for internet users to discover your hotel based on their interests. Start reaching your target audience and start building your brand online today! The post How to Build Your Hotel’s Brand Online appeared first on E-Marketing Associates - Online Marketing Products for Independent Hotels. …

    E-Marketing Associatesin How To's- 22 readers -
  • Why You Should Use Holiday eCards to Market Your Business

    … is a simple gesture, that increases exposure for your business, lightens anyone’s inbox, and impacts the customer on an emotional level. Take advantage of this marketing tactic that can only be utilized once a year. The post Why You Should Use Holiday eCards to Market Your Business appeared first on E-Marketing Associates - Online Marketing Products for Independent Hotels. …

    E-Marketing Associatesin Social EMail- 17 readers -
  • How to Use Crowdriff for Hotel Marketing

    … to be unappealing to consumers, and utilize user generated content. There are numerous benefits to user generated content, however it may be difficult locating it and the rights owners; that’s where Crowdriff comes in. Crowdriff makes “the Internet your photographer” by searching for and arranging photos of your hotel, and surrounding attractions, that have…

    E-Marketing Associatesin Social How To's- 15 readers -
  • 7 Budget-Friendly Hotel Marketing Tips

    …, when customers know that you are grateful for and listening to their suggestions, they will be more likely to return and even suggest your business to friends. You do not have to spend much money upfront on marketing your small business or hotel. However, you will need to invest a great deal of time running and maintaining your online presence…

    E-Marketing Associatesin Social Paid Search SEO Content- 17 readers -
  • Effective Hotel Marketing : Connecting with the Right People

    … be the difference between an okay site, and a rockstar site. Who You Know I read an article on Hubspot, about 5 months ago on the Majority Illusion that made me think about how this networking effect might work with content. You can click on the link above to read more, but the summary is this: if you connect with the right people (influencers…

    E-Marketing Associatesin Content- 8 readers -
  • 5 Simple Steps to Boosting Your Site’s Conversion Rate

    … sales and marketing channel for increasing direct bookings. Don’t be everything to everyone, instead focus on who your target audience is and provide value and an unparalleled user experience that makes booking convenient and effortless. Follow these 5 simple steps to boost your site’s conversion rate and be well on your way to driving more direct…

    Melody Ciria/ E-Marketing Associatesin Content- 16 readers -
  • Hotel Marketing: Integrating The Human Element

    … Hotel Marketing: Integrating The Human Element Nothing turns away potential online customers like blatant advertising. Posting nothing but dry content about your business, ongoing sales, promotions, and products dehumanizes your brand. By posting nothing but that type of content, your business becomes less inviting and relatable. In order…

    E-Marketing Associatesin Social- 15 readers -
  • Hotel Marketing: 5 Tactics to Use for the Holiday Season

    … Now that summer is over, it’s time to start implementing seasonal marketing themes. It may be mid-September, but the holidays are approaching quicker than you may think. Furthermore, your customers are already starting to plan their annual family visits and vacations for this time of year. Don’t fall behind! Here are five strategies you should…

    E-Marketing Associatesin SEO- 18 readers -
  • 3 Benefits of User Generated Content

    … is referred to as User Generated Content (UGC), and has the capability of aiding marketing teams in a number of ways. Builds Trust Potential customers tend to shy away from blatant advertising, knowing that the advertisements are designed to show the best possible outcome of a product or service. However, customers want to know what to really expect…

    E-Marketing Associatesin Social Content- 17 readers -
  • Why Online Reviews are Important for Your Business

    … the converse is equally true. As a business owner, it is essential to embrace online reviews, read critic suggestions, respond to customer praises and complaints, and most importantly, make necessary changes to better improve customer experience. Following these steps will not only raise the number of positive online reviews, but also increase business. The post Why Online Reviews are Important for Your Business appeared first on E-Marketing Associates - Online Marketing Products for Independent Hotels. …

    E-Marketing Associatesin Social Google- 10 readers -
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