Hotel Marketing Strategy

  • How Travel Brands Can Compete In The Age Of Airbnb and Uber

    … other for rankings, ratings, and conversions. New Kid on the Block The competition is stiffer than ever thanks to Airbnb, Inc’s 2014 Company of the Year, which seized the travel spotlight. Competing worldwide with 800,000 personalized listings that generate thousands of reviews can put a damper on your out-of-date discovery marketing strategy…

    ZOG Digital Blogin How To's- 10 readers -
  • Content Marketing Done Right: Hotel Edition

    … the preferences of a mobile, tablet, and desktop user. There should be a good balance between how much content and visuals you put on the page. Remember to always keep the user in mind when designing your hotel’s strategy. Make the experience on all devices as seamless and accessible for the user as possible, in order to drive greater guest satisfaction…

    Melody Ciria/ E-Marketing Associatesin Social Content- 27 readers -
  • 10 Tips to Choose a Hotel Marketing Agency

    … strategies that includes maintaining price parity with the OTA’s, setting up promotions, and reservation forecasting. Local Search Marketing Strategies Raising your hotel to a prominent place in local search results is an essential hotel marketing strategy. Look for a marketing agency that has focused strategies for improving your hotel’s placement…

    Peter Brooke/ Blue Interactive Agencyin Paid Search EMail- 25 readers -
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