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Hotel Marketing: Integrating The Human Element Nothing turns away potential online customers like blatant advertising. Posting nothing but dry content about your business, ongoing sales, promotions, and products dehumanizes your brand. By posting nothing but that type of content, your business becomes less inviting and relatable.
… In less than a decade social media has revolutionised many businesses around the world, and the hotels and hospitality industry has certainly benefited from using platforms such as Twitter and Facebook to attract, engage with and convert travellers into prospects and customers. Naturally, there’s a flipside to the all of this, too. Hotels…