Hotel Promotions

  • The Best YouTube Alternatives

    … audience are those looking for personal and business videos. If you want to post a great promo commercial or a video at a special event near your hotel, you can post it on Dailymotion. Because it’s based in Europe, travelers from across the ocean can easily find and view your videos. Dailymotion supports playback on all forms of digital devices and even…

    E-Marketing Associatesin Social SEO Content YouTube- 15 readers -
  • Why Some Hotel Websites are Successful

    … In the never ending battle for better direct booking numbers, hoteliers must find ways to outshine their competition and present a powerful image in the eyes of the consumer. How travelers see and identify your hotel is all based on your marketing strategy. The best canvas for marketing is the internet, and more specifically, your hotel website…

    E-Marketing Associatesin Social SEO Content Twitter- 22 readers -
  • 5 Tips for Increasing Your Hotel’s Conversion Rate

    … In this day and age, everyone is always spending a good portion of their time surfing the internet so having a website for your hotel is a necessity. Having a website will not only provide information for your potential guests to browse through, but it can help increase your conversion rate as well. With these 5 tips your hotel could see…

    E-Marketing Associates- 14 readers -
  • Don’t Forget the Baby Boomers!

    … activities like golfing, hiking, massages, and wine tasting tours. There is also the idea of the “Bucket List” that is unique to Boomers. They are looking for great experiences and memories to create, so risk and adventure are high on their list. Understanding the characteristics of Baby Boomers will help hotels market to them more effectively…

    E-Marketing Associatesin Social SEO Content Facebook Twitter- 21 readers -
  • Using Social Media to Compete With OTA’s

    … of the strongest forms of content to attract guests. Around 70% of marketing professionals state that video converts more than any other medium. Hoteliers can post promotional videos, virtual tours, videos of the local area, and guest videos on their social media accounts to give people a better look at what staying in their hotel is like. The battle…

    E-Marketing Associatesin Social SEO Content Google Facebook Twitter- 28 readers -
  • How Your Website can Compete with OTA’s

    … with your hotel by prominently displaying the booking button front and center of the homepage and within all pages of your site. If you want your promotions to stand out, then be sure to feature these as well. Clickables Small details are very important for the success of a website. As mentioned above, having a visible “Book Now!” button on every…

    E-Marketing Associatesin Social SEO Content Google How To's- 30 readers -
  • Why Millennial Travelers are Important

    … For the past few years the millennial consumer has been closely examined. The Millennials are the most connected, trendy, and largest generation. Because a lot of the members of this generation are still young and inexperienced, they are sometimes overlooked by hoteliers. But due to advancements in technology and their social network culture, many…

    E-Marketing Associatesin Social Content Google Facebook Twitter- 17 readers -
  • Boost Revenue by Selling the Time Between Reservations

    … For most hotels, cutting all ties with the OTAs isn’t feasible. Their reservations make up a sizable portion of a hotel’s business mix and without them many properties wouldn’t stay open. Coming off the heels of their Travelocity acquisition in January, Expedia has purchased Orbitz for an estimated $1.3 Billion. This essentially leaves two major…

    Joshua Meehan/ E-Marketing Associates- 36 readers -
  • Encouraging Phone Reservations

    … Hoteliers operating smaller properties often don’t have the support they need to spend time developing a proper promotional strategy. Because of this, many hotels constantly run the same promotions or a“Manager’s Special.” But how special are these deals if they run 365 days a year? Time sensitive promotions help to keep a hotel current and can…

    Joshua Meehan/ E-Marketing Associatesin Social- 11 readers -
  • How Hoteliers Can Leverage Holiday Traveler Trends

    … by devising a marketing strategy geared towards holiday travel shoppers. During this time of the year, family vacations are especially frequent which means hotels need to create unique holiday-themed specials, content, and decorations. Hotels should incorporate both online and offline marketing tactics to entice holiday travelers to book with your hotel…

    Melody Ciria/ E-Marketing Associatesin How To's- 16 readers -
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