Hotels & Resorts

  • 2016’s Top Trending SEO Strategies for Hotels

    … since the majority of searches are now done on mobile devices. Someone doing a local search on their phone cares more about distance and time than doing quality research. If your hotel isn’t taking part in this very important SEO technique, then you’re missing out on the spontaneity of searchers. Studies have shown that 18% of local mobile searches…

    E-Marketing Associatesin SEO- 27 readers -
  • 3 Tips For Creating Your Best Hotel Mobile Website

    … Everywhere you go, you see people on their phones. Almost everything nowadays is done on mobile devices, and you want to make sure booking a room at your hotel is at the top of that list. Here are 3 tips to optimize your hotel mobile website. Tip 1: People typically use their smartphones when they’re on the go. This means your hotel mobile…

    E-Marketing Associatesin Content- 17 readers -
  • A Guide to Writing Your Hotel’s Instagram Caption.

    …. Captions are Important I know what you’re thinking! You spent all this time on the photo, why ca n’t you just write the name of your hotel and call it a night? Well, the reason you shouldn’t do that is because the caption enhances the picture. Let’s say you were about to post a photo of your hotel’s bathrooms and you simply wrote “Downtown Hotel…

    E-Marketing Associatesin Social- 19 readers -
  • Recap of CES: Technology for Hotels

    … In the world of technology, every beginning of the new year is something to look forward to. Not only is it exciting to see what technological advances can be made in the future but more of what can be done to change the present. CES, also known as the Consumer Electronics Show, is an internationally renowned electronics and technology trade show…

    E-Marketing Associates- 8 readers -
    Earlier about the same topic:
  • Recap of CES: Technology for Hotels

    … In the world of technology, every beginning of the new year is something to look forward to. Not only is it exciting to see what technological advances can be made in the future but more of what can be done to change the present. CES, also known as the Consumer Electronics Show, is an internationally renowned electronics and technology trade show…

    E-Marketing Associates- 14 readers -
  • 8 Common SEO Mistakes You Should Avoid

    … It doesn’t matter how great your hotel’s website is or how much content you fill it with; if your SEO tactics are weak, you will not get the results you want. There are plenty of helpful articles on the internet that can teach you how to use SEO properly, but many hoteliers still make mistakes that hurt their search engine rankings. If you want…

    E-Marketing Associatesin SEO Content Google- 18 readers -
  • What’s the Deal: Airbnb vs the Hotel Industry

    … There’s a new nemesis to the hotel industry and they are rapidly growing. If you haven’t heard by now, Airbnb has hoteliers flustered over the impact they’ve made in only 7 years. Over the past two years alone, the company’s value has risen over $20 Billion. As more people learn about Airbnb, hotels scramble to keep their hold on the industry…

    E-Marketing Associatesin Social SEO Content- 20 readers -
  • The Benefits of a Virtual Hotel Tour

    … The more familiar your audience can get with your hotel brand online, the better your chances are of getting them to your site. One of the best ways to get traffic to your hotel’s site is with visual content marketing. There are many forms of visual content with their own advantages and drawbacks. One of the best forms of visual content for your…

    E-Marketing Associatesin Social Twitter- 12 readers -
  • Developing your Hotel’s Content Marketing Voice

    … When a hotelier delivers their message on social media and in their content, the main goal is to get a reaction from the audience. That reaction can be a follower on social media, a ‘like’ or share of a blog, a visit** to the hotel site, and ultimately, the direct booking of a room from their site. Most hotel brands believe that as long…

    E-Marketing Associatesin Social SEO Content Google- 15 readers -
  • Semantic Search- The Future of SEO

    The world of keywords and SEO was drastically altered when Google added the Hummingbird algorithm to their search engine in the Fall of 2013. With this new addition to their search engine formula, Google stopped basing its search results on specific keywords and instead turned its focus to Semantic Search.

    E-Marketing Associates- 21 readers -
  • Why Some Hotel Websites are Successful

    … In the never ending battle for better direct booking numbers, hoteliers must find ways to outshine their competition and present a powerful image in the eyes of the consumer. How travelers see and identify your hotel is all based on your marketing strategy. The best canvas for marketing is the internet, and more specifically, your hotel website…

    E-Marketing Associatesin Social SEO Content Twitter- 15 readers -
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