How To

  • How to Easily Create Videos From Blog Posts

    … Want to add more video to your content mix? Have you considered repurposing your blog content into video? There’s no need to spend hours recording video with an expensive camera when you have existing content and access to free tools. In this article, you’ll learn how to use free tools to turn blog posts into [...] This post first appeared on . - Your Guide to the Social Media Jungle …

    Syed Balkhi/ Social Media Examinerin Content How To's- 7 readers -
  • Benchmarking SEO: competitive analysis

    … and do so. Become a technical SEO expert with our Technical SEO 1 training! » $199 - Buy now » Info Step 3: Check technical differences You’ll need to check a number of things to determine on which aspects your competition is ahead of you. The next step of your competitive analysis, after listing the keywords you’d like to perform this analysis…

    Michiel Heijmans/ Yoast- 7 readers -
  • 4 Ways to Use Instagram Insights to Improve Your Marketing

    … Do you have an Instagram business account? Wondering how to analyze your Instagram activities? In this article, you’ll discover how to use Instagram Insights to evaluate your followers, posts, stories, and promotions. What Is Instagram Insights? Instagram Insights is a native analytics tool that provides data on follower demographics and actions, as well as your [...] This post first appeared on . - Your Guide to the Social Media Jungle …

    Social Media Examinerin Social- 16 readers -
  • How to Drive Meaningful Interactions in Facebook Groups

    … Are you struggling to get visibility on Facebook? Wondering how a Facebook group could help? In this article, you’ll learn how to use a Facebook group to foster engagement and drive the meaningful interactions favored by Facebook’s news feed algorithm. Why Revisit Facebook Groups for Business? Earlier this month, Mark Zuckerberg outlined the changes to [...] This post first appeared on . - Your Guide to the Social Media Jungle …

    Social Media Examiner- 12 readers -
  • The beginner’s guide to – the NEW – Google Search Console

    … Do you have your own website or maintain the website of the company you work for? Of course, to do this right, you need to keep a keen eye on the performance of your website. Google offers several tools to collect and analyze data of your website. You probably have heard of Google Analytics and Google Search Console before. These tools are free…

    Yoastin SEO Google- 7 readers -
  • How to measure the success of your content SEO strategy?

    … and these goals require different metrics to evaluate. Ranking higher in Google for a particular search term will probably lead to more traffic. But not necessarily. We used to rank really high on the term [Google Analytics]. Most of those people were just looking for Google Analytics when they typed in [Google Analytics] in the search bar though…

    Marieke Van De Rakt/ Yoastin SEO Content How To's- 7 readers -
  • Testing New Bidding Strategies Through AdWords Experiments

    … If you are feeling the surge toward automated bidding but are unsure of where to begin, you are in good company. Whether it’s a client’s uncertainty or your own, handing over the reins of power is unsettling. However, don’t let feelings of doubt hold you back. AdWords experiments provide an opportunity to test new (and old) features. While there…

    PPC Heroin Affiliate Paid Search- 8 readers -
  • How I Increased Non-Brand PPC Profits by 650%

    … The ultimate goal of most companies is to grow. How do we grow our brands? We increase the profitability of the company and strategically reinvest those profits into the company. That means our #1 question as digital marketers should be, “How do I increase the profitability of our PPC campaigns?” We often forget to step back and ask…

    PPC Heroin Paid Search How To's- 6 readers -
  • 6 Blogger Tools for Sharing and Promoting New Content

    … Do you want more people to find your blog posts? Looking for tools to help? In this article, you’ll discover six tools that will help boost the visibility of your blog posts. #1: Automate Sharing With SmarterQueue SmarterQueue is an evergreen scheduling tool that allows you to reshare existing blog posts with new followers. You [...] This post…

    Social Media Examinerin Content- 12 readers -
  • 7 Twitter Hashtag Research Tools for Marketers

    … Do you use hashtags for marketing campaigns on Twitter? Looking for hashtag tools to help improve your use of hashtags? In this article, you’ll find seven hashtag tools for researching and reporting on Twitter hashtags. Why Is Researching Twitter Hashtags Important? Twitter users often follow hashtags that pertain to their interests, so social media marketers [...] This post first appeared on . - Your Guide to the Social Media Jungle …

    Social Media Examiner- 8 readers -
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