How To Track Leads

  • How to Track Leads from Marketing to Sales

    We continue to write about marketing attribution since it’s such a challenge for marketers. These findings from TechnologyAdvice’s new infographic, How to Track Leads from Marketing to Sales support that this continues to be an issue. Some Key Statistics on Campaign Tracking 75% of marketers have trouble calculating ROI because they don’t know the end results of their campa ...

    Douglas Karr/ Marketing Technology Blog- 12 readers -
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