How-To Videos

    • YouTube Marketing: Why It’s Still a Must!

      We hosted a regional meeting of podcasters at our office to discuss the proliferation of video in podcasting. It was an incredible discussion – from new technology, technological challenges, to real-time social video strategies. In none of the conversations was the question asked, should we be doing video? Rather, it was all about how we can execute video to accompany the podc ...

      Douglas Karr/ Marketing Technology Blogin Social- 10 readers -
  • The Benefits of Creating Software Training Videos for Customers

    … and assume that there’s a learning curve in making use of any program. This is where instructional videos can play an important part in your marketing. People are more engaged with video. YouTube is now the second-most searched site after Google. A tutorial or webinar to familiarize the public with your product improves the chances they’ll buy it. So, why…

    Relevance- 17 readers -
  • The Benefits of Creating Software Training Videos for Customers

    … and assume that there’s a learning curve in making use of any program. This is where instructional videos can play an important part in your marketing. People are more engaged with video. YouTube is now the second-most searched site after Google. A tutorial or webinar to familiarize the public with your product improves the chances they’ll buy it. So, why…

    Relevance- 17 readers -
  • 6 Key Performance Metrics for Customer Satisfaction

    … customers and keep the demands of your team down. FAQs, knowledge-bases, how-to videos, searchable support… everything helps! By monitoring the articles read, you can get a clear picture of the quality of those articles and monitor their use in relation to call volume. Article Read Time – If readers find an article but don’t stay long enough to read…

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • Darby Smart Launches Darby Video App for How-To Videos

    … Darby Smart launched its Darby application on iOS. The app allows users to browse how-to videos from users in the “maker” community, as well as to upload their own videos. The app includes content from influencers on Pinterest, YouTube and Facebook, as well as content from digital media companies such as Refinery29 and PureWow. The Darby app…

    Inside Facebook- 16 readers -
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